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HubSpot CRM Specialist

Key Facts

Remote From: 
Estonia
Full time
Mid-level (2-5 years)
English

Other Skills

  • •
    Strategic Thinking
  • •
    Communication

Roles & Responsibilities

  • 3+ years of hands-on experience with HubSpot CRM
  • Strong understanding of HubSpot objects (Contacts, Companies, Deals, Leads), custom properties, pipelines, and required-field validation rules
  • Experience restructuring CRM architecture and preventing duplicate data tracking
  • Experience documenting CRM systems and strong communication skills

Requirements:

  • Audit current HubSpot setup to determine if the Leads object is active and safely disable or decommission Lead Pipeline tracking if in use
  • Consolidate lead progression tracking at the Company level and standardize required data entry fields
  • Create and configure required Company properties (Lead Stage, Primary Real Estate Profile, Representation Type) and a Company-level Lead Stage dropdown with specified options
  • Governance and documentation: ensure required fields cannot be bypassed, standardize visibility for all users, eliminate duplicate tracking, and provide clear workflow documentation

Job description

Join us today!

We are seeking an experienced HubSpot CRM Specialist to restructure and optimize CRM architecture.

You’ll be responsible to help transitioning to managing leads at the Company level (not the HubSpot Leads object) and need a specialist who understands CRM data structure, object relationships, property configuration, and pipeline optimization.

This role will require strategic thinking — not just technical setup.

Disclaimer: This is a general overview of the position. Specific tasks and tools will be discussed in detail during the final interview.


Project Overview

We want to:

  • Disable or remove usage of HubSpot’s default Leads tool
     
  • Eliminate duplicate tracking between:
     
    • HubSpot Lead Pipeline (default object)
       
    • Custom Company-Level Lead Stage property
       
  • Centralize all lead tracking at the Company Object level
     
  • Create required company-level properties visible to all users
     
  • Standardize required data entry fields
     
  • Improve internal clarity and prevent workflow confusion
     


Responsibilities

You will:

Lead Management Architecture

  • Audit our current HubSpot setup
     
  • Determine if the HubSpot Leads object is active
     
  • Safely disable or decommission Lead Pipeline tracking (if in use)
     
  • Consolidate lead progression tracking at the Company level
     


Custom Company Property Setup

Create and configure the required Company properties:

Required Fields (visible on left panel for all users):

  • Lead Stage (Dropdown – Required)
     
  • Primary Real Estate Profile (Required)
     
  • Representation Type (Required)


Lead Stage Property Customization

Create a Company-level dropdown field:

Field Name: Lead Stage
Field Type: Dropdown Select

Initial Options:

  • No Live Contact Made
     
  • Contact Attempted
     

(Additional stages may be added later.)


UX & Governance

  • Ensure required fields cannot be bypassed
     
  • Standardize visibility so all MacLeod users see these fields clearly on the Company record
     
  • Eliminate duplicate tracking systems
     
  • Provide clear documentation on the new workflow
     


Qualifications

  • 3+ years of hands-on experience with HubSpot CRM
     
  • Strong understanding of:
     
    • Objects (Contacts, Companies, Deals, Leads)
       
    • Custom properties
       
    • Pipelines
       
    • Required fields & validation rules
       
    • Workflows & automation
       
  • Experience restructuring CRM architecture
     
  • Ability to prevent duplicate data tracking
     
  • Experience documenting CRM systems
     
  • Strong communication skills
     


Bonus Qualifications

  • HubSpot Certified (CRM or Marketing Hub)
     
  • Experience in real estate or brokerage environments
     
  • Experience in centralizing lead tracking at the company level
     


Perks and Benefits:

  • Job security and stability
  • Exceptionally supportive team
  • Opportunities for career growth
  • Fun work environment

Schedule:

  • Full-Time and/or Part-Time (PST, MST, EST, or CST)

Location:

  • This is a remote position

Apply now and take the first step towards a rewarding career! Only qualified candidates will be processed and invited to take the assessment and schedule initial and final interviews.

Please make sure you apply for the right job based on your experience. We prioritize applicants who successfully follow this instruction!




 

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Eligibility Requirement: Non-U.S. Based Applicants Only

Please note that the majority of our job positions are reserved for individuals living outside the United States. Applicants must reside outside of the United States and should not hold U.S. residency or citizenship unless specified otherwise by the role needed.

We kindly ask that U.S. residents or citizens refrain from applying, as these opportunities are designed to support our international workforce.

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