Role overview

Qualifications

3-5+ years of marketing execution experience, preferably at a startup or fast-paced SaaS company.
Strong experience with AI-powered marketing tools and a track record of automating and optimizing campaigns.
Proven success launching cold-to-conversion campaigns from scratch across outbound channels (Instantly, Klaviyo, SendPotion).
Creative thinker and strong writer with ability to produce on-brand content quickly; experience with Figma for light design; Salesforce CRM experience is a plus.

Responsibilities

Execute AI-powered outbound campaigns using tools like Instantly, Klaviyo, and SendPotion; plan and manage campaign workflows including audience segmentation, messaging, tools, and results.
Launch and optimize cold outbound email campaigns; deploy hyper-personalized AI video campaigns and continuously enhance the stack with new tools.
Own funnel performance metrics (open rates, replies, clicks, booked demos, activations) and conduct weekly A/B testing of messaging, cadence, and formats (voice, video, email).
Collaborate with Brand/UX for fast-turn creative assets; maintain reporting dashboards and share weekly insights on what’s working and what’s not.

Key facts

Remote from: Anywhere
Full time
Senior (5-10 years)
Performance Marketing Manager
English

Hard skills

Scripting Social Marketing Asset Management A/B Testing Analytical Dashboard Analytics Campaign Management Personalized Service Figma (Design Software) Audience Segmentation AI Testing Brand Management Marketing Automation Microsoft Dynamics CRM Performance Management Copywriting

Other skills

Collaboration
Creative Thinking
Organizational Skills
Self-Motivation

About the company

.efficiently

Construction Technology (ConTech)

.efficiently is a productivity partner that provides tools and solutions to increase business effectiveness. We streamline complex ways of working to gain time, create great work and improve collaboration. Our managed solutions and software tools achieve maximum productivity with minimum wasted effort or expense. Business has changed, and so, the way you operate needs to as well. Rethink the way you do things. - Design efficiently - Construction - Item Management Software Platform - Flexible Staffing Solutions - Business Support Services #constructionsoftware #architecturaldesign #constructionindustry #flooring #saas

Company details

Company typeScaleup

IndustryConstruction Technology (ConTech)

Company size501 - 1000

Links

Website LinkedIn See all jobs

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Job description

About Design.efficiently

Design.efficiently is an AI-first SaaS company revolutionizing how construction teams manage selections, presentations, and construction coordination. We’re building an AI-powered marketing machine and we need a smart, execution-focused performance marketing specialist to help fuel it.

If you love working with cutting-edge tools, automating what used to be manual, and being part of a team that moves fast and builds big this role is for you.

What You’ll Do

AI-Powered Campaign Execution

Run outbound campaigns with tools like Instantly, Klayvio and SendPotion—our AI video platform.
Launch and manage cold outbound email campaigns using Instantly/Klaviyo
Plan, launch and manage all aspects of the campaign including campaign plans of audience segmentation, creative messaging, tools management and results.
Organize campaign workflows, ideas, and assets.
Deploy hyper-personalized AI video campaigns using platforms like SendPotion
Personalize outreach at scale using tools like AI scripting and video voiceover tools—and bring new tools into the stack regularly

Funnel Performance & Optimization

Own your metrics: open rates, replies, clicks, booked demos, and activations
A/B test messaging, cadence, and formats weekly voice, video, and email
Collaborate with the Brand & UX team for fast-turn creative assets and campaign-ready visuals
Maintain reporting dashboards and share weekly insight on what’s working and what’s not

You’re the Right Fit If You:

Have 3-5+ years of experience in marketing execution, preferably at a startup or fast-paced SaaS company.
Are obsessed with AI tools and can’t imagine executing campaigns without them
Prior success in launching cold-to-conversion campaigns from scratch
Creative thinker and strong writer you bring bold ideas to life, write smart, on-brand content fast, and aren't afraid to think outside the box.
Strong experience in:
- Instantly, SendPotion, or similar cold outbound tools.
- Klaviyo (or similar) for email marketing.
- Figma for light creative work.
High output, self-motivated, structured thinker. You execute without hand-holding.
Comfortable working remotely, with a small, fast-moving team.

Bonus Points For:

A portfolio of AI-driven campaign work you’re proud of
CRM experience using salesforce

Why Join Us?

Build alongside a team obsessed with efficiency, systems, and intelligent growth
Shape the future of AI-first marketing execution in a real, high-impact SaaS environment
100% remote, flexible hours, high autonomy just bring results