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Social Media Executive - USA Sports

Job description

About US

Sportskeeda - For the hardcore sports fan

Established in 2009, Absolute Sports is the parent company of Sportskeeda.com, ITRwrestling.com, TJRWrestling.net, ProFootballNetwork.com, SoapCentral.com, Deltiasgaming.com, and Primetimer.com . We are a subsidiary of Nazara Technologies, the only publicly listed Indian gaming / diversified media company.

Sportskeeda is a global sports content platform that covers the world's biggest sports and esports subjects and serves over 100 Million fans every month. Our passionate team comprises top content creators from around the world who produce hundreds of well-researched content pieces on a daily basis. Sportskeeda has market leadership in multiple sports in the US, being #10 in Comscore rankings and a very close #2 in India (All Sports).

ITR/TJR is a WWE+ AEW focused property with  +10M monthly users.

ProFootballNetwork.com is a NFL-focused property in the US with +11M monthly users.

SoapCentral.com is a leading soap opera content destination in the US.

Deltiasgaming.com is a dynamic and thriving online platform dedicated to providing gamers of all skill levels with top-notch content, valuable resources, and an engaging community.

Primetimer is a leading digital destination for television enthusiasts, offering in-depth coverage, smart commentary, and breaking news on everything happening across broadcast, cable, and streaming platforms.

We are a Great Place to Work certified organization, with employees and contributors working from various corners of the globe

The  Opportunity

Location: Remote
Experience: 1+ Years
Role: Contract

The Social Media Executive will be responsible for the real-time execution and strategic growth

of our US Sports social media presence, covering NFL, NBA, MLB, NASCAR, NHL, College
Sports, Olympics (USA focus), Golf, and IndyCar.

Key Responsibilities:
  • Content Management & Execution: Help manage and execute content strategies for multiple US Sports social media accounts (e.g., X, Facebook, Instagram, TikTok, etc.).
  • Real-Time Coverage: Analyze breaking news, validate information, and execute real- time content delivery and updates across all platforms, ensuring immediate response to major events, games, and developments in the sports world.
  • Content Creation: Write compelling, on-brand text and captions (copywriting) for various social networks to maximize engagement and virality.
  • Strategic Planning: Plan, develop, and produce regular content buckets and series, aligning social output with overarching editorial goals.
  • Traffic Generation: Actively work to grow the company's website traffic and brand presence through highly engaging US Sports content distributed on social media.
  • Coordination & Compliance: Coordinate seamlessly with the editorial and design teams to ensure no critical content is missed, and all posts adhere strictly to company guidelines and voice.
  • Competitive Analysis: Continuously analyze competitor strategies, media trends, and platform algorithms to identify new growth opportunities.

Requirements

  • Required Professional Experience: Maximum 2 years of professional experience in Social Media Management OR Sports Content Writing/Journalism.
  • Proven Sports Knowledge: MUST HAVE demonstrated proven sports knowledge of the covered leagues/events.
  • Copywriting Expertise: MUST HAVE EXPERIENCE in high-impact caption writing and compelling copywriting for fast-paced social media environments.
  • Advanced level of English (Written and Spoken) with excellent spelling and writing proficiency.
  • Thorough understanding of current social media platforms, trends, and analytics.
  • Basic knowledge of digital marketing and SEO principles as they relate to social traffic.
  • A reliable personal computer setup with consistent, high-speed internet access is required for remote work.
Sports Knowledge
  • Expert Sports Knowledge: MUST HAVE EXPERT KNOWLEDGE of ONE of the following major leagues: NFL, NBA, MLB, NHL, or NCAA College Sports.
  • Broad Sports Understanding: Must possess a strong, working knowledge of the rules,major teams, key players, current storylines, and history of some of the covered USA Sports (NFL, NBA, MLB, NASCAR, NHL, College Sports, Olympics, Golf, IndyCar).
  • Ability to quickly adapt and execute content for diverse sports fan bases.

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