CRM & Internal Growth Specialist

This is a remote position.

The CRM & Internal Growth Specialist supports both internal operations and client-facing CRM management across GOA-TECH, MyVA Support, and Reach Voters. This position plays a key role in optimizing CRM workflows, developing automations, assisting with marketing funnels, and supporting sales and outreach initiatives.

The ideal candidate is technically proficient in Go High Level and Zoho CRM, understands sales pipelines, and is comfortable executing marketing automation and outreach tasks that drive business growth.

Key Responsibilities

Client CRM Management (Go High Level)

• Manage and fulfill all CRM-related requests and support tasks for GOA-TECH clients using Go High Level CRM.
  
• Implement and maintain automations, workflows, and integrations for client accounts.
  
• Monitor campaign funnels, form submissions, and lead pipelines to ensure accurate data capture.
  
• Troubleshoot client CRM issues and ensure smooth, consistent functionality.
  

Internal CRM Development (Zoho)

• Exclusively develop, optimize, and maintain MyVA Support’s Zoho CRM, including automation of internal operations and client onboarding processes.
  
• Enhance GOA-TECH’s internal Zoho CRM workflows for lead tracking, marketing automation, and reporting.
  
• Build blueprints, workflows, and automations to streamline internal and client-side operations.
  
• Regularly test, document, and refine CRM components for reliability and scalability.
  

Marketing Funnel & Sales Support

• Assist the Lead Growth & Marketing Strategist in funnel creation, setup, and implementation for internal and client campaigns.
  
• Build lead capture forms, landing pages, and automation sequences linked to CRM pipelines.
  
• Analyze funnel performance and provide optimization recommendations to improve conversion rates.
  

Internal Sales & Marketing Assistance

• Support outreach initiatives across GOA-TECH, MyVA Support, and Reach Voters.
  
• Conduct targeted outreach, including cold calling, email outreach, and CRM-driven follow-ups.
  
• Assist in executing internal marketing campaigns and audience segmentation.
  
• Help maintain consistent branding and messaging across marketing materials and communications.
  

Requirements

• 2+ years of experience in CRM management or marketing automation (Zoho and Go High Level experience preferred).
  
• Proficient understanding of sales pipelines, funnels, and lead management workflows.
  
• Experience in email automation, cold outreach, and CRM-based campaign tracking.
  
• Strong analytical, organizational, and communication skills.
  
• Self-motivated, detail-oriented, and capable of managing multiple projects remotely.