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Group Director, Client Partner

Roles & Responsibilities

  • 12+ years leading multi-million-dollar client engagements in performance marketing; repeated success driving growth and efficiency at enterprise scale.
  • 6+ years people management (managing managers and ICs), including hiring, coaching, performance management, and succession planning.
  • Executive relationship management; expert communication and expectation setting; adept at escalations and change leadership.
  • Cross-channel literacy (SEM, SEO, Social, Retail Media/Marketplaces, Lifecycle/CRM, Creative) with strong measurement acumen (forecasting, KPI trees, incrementality/MMM literacy).

Requirements:

  • Own the client growth agenda and executive relationships; align strategies to P&L, customer journey, and board-level outcomes; frame trade-offs and secure decisions in QBRs/steercos; lead onboarding, transitions, escalations; drive renewal, expansion, and cross-sell; support strategic new business narratives.
  • Embed Bliss Point across clients (Rapid MMM, Always-On Incrementality, Brand Equity, Creative Insights) to inform allocation, testing, and growth hypotheses; close feedback loops with Product/Analytics; ensure QA, operational excellence, and test-and-learn discipline.
  • Govern adoption of platform automation/AI (e.g., value-based bidding, PMax) with clear guardrails, enablement, and stage-gates; ensure product-led onboarding and measurement; institutionalize hypothesis-driven planning with pod-level roadmaps, decision thresholds, tolerances, and read cadences; ensure data quality and communicate model caveats; require financial narratives and sensitivity analysis for major decisions.
  • Orchestrate cross-channel strategy (SEM, SEO, Social, Retail Media/Marketplaces, Lifecycle/CRM, Creative) with clear measurement; educate clients on trade-offs; codify frameworks/playbooks; bring cutting-edge tactics rooted in business value; build and lead high-performing Pod teams with governance and enablement.

Job description

Who we are:

Tinuiti is the largest independent full-funnel marketing agency in the U.S. across the media that matters most, with $4 billion in digital media under management and more than 1,200 employees. Built for marketers who demand growth and accountability, Tinuiti unites media and measurement under one roof to eliminate waste—the biggest growth killer of all—and scale what works. Its proprietary technology, Bliss Point by Tinuiti, reveals the truth around growth and waste, and how to capitalize on it. With expert teams across Commerce, Search, Social, TV & Audio, and more, Tinuiti delivers measurable results with brutal simplicity: Love Growth. Hate Waste.

We support 100% remote work for this role!

We’d love to hear from you if:

Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you qualify, but don't necessarily meet every single point on the job description, please still get in touch.

Key responsibilities

Client‑Centric

  • Own the client growth agenda and executive relationships; align strategies to P&L, customer journey, and board‑level outcomes; frame trade‑offs and secure decisions in QBRs/steercos.

  • Lead onboarding, transitions, and escalations; ensure transparency and trust; drive renewal, expansion, and cross‑sell; support strategic new business narratives.

  • Translate tactical media into business impact; ensure QA/operational excellence and test‑and‑learn discipline across the Pod.

Product‑Led

  • Embed Bliss Point across clients (Rapid MMM, Always‑On Incrementality, Brand Equity, Creative Insights, Forecasting, Customer Insights) to inform allocation, testing, and growth hypotheses; close feedback loops with Product/Analytics.

  • Govern adoption of platform automation/AI (e.g., value‑based bidding, PMax) with clear guardrails, enablement, and stage‑gates; ensure product‑led onboarding and measurement.

Data & Measurement‑Driven

  • Institutionalize hypothesis‑driven planning: Pod‑level test roadmaps with powered designs (control/holdout where feasible), decision thresholds, tolerances, and read cadences.

  • Ensure data quality (tags, feeds, UTM/GA4); communicate model caveats; require financial narratives (forecast vs. actual) and sensitivity analysis for major decisions.

The Tinuiti Way

  • Orchestrate cross‑channel strategy (SEM, SEO, Social, Retail Media/Marketplaces, Lifecycle/CRM, Creative) with clear measurement; educate clients on trade‑offs; codify frameworks/playbooks; bring cutting‑edge tactics rooted in business value.

Owner Mindset

  • Co‑own Pod financials with VP: margin, utilization, pricing/SOWs, staffing/capacity; eliminate process/spend waste and improve operating excellence.

  • Align team Rocks and KPIs to client and Pod priorities; proactively drive cross‑sell and strategic new business opportunities.

People Leader

  • Build and lead high‑performing teams and managers: clear goals and Rocks, weekly 1:1s, timely feedback, capability development, and succession pipeline; hire and onboard well.

  • Install governance (standards, scorecards, QA cadences, enablement) that sustains performance and consistency across teams; champion change and engagement.

Ways of working and values

  • Greatness attracts Greatness: Raise the craft standard, seek feedback, embrace technology/AI.

  • Clients grow, we grow: Anchor decisions in business outcomes with innovation, precision, and proof.

  • Culture of ownership: Act with speed, reduce waste, and own results end‑to‑end.

Professional & Technical Qualifications

  • 12+ years leading multi‑million‑dollar client engagements in performance marketing; repeated success driving growth and efficiency at enterprise scale.

  • 6+ years people management (managing managers and ICs), including hiring, coaching, performance management, and succession planning.

  • Executive relationship management; expert communication and expectation setting; adept at escalations and change leadership.

  • Cross‑channel literacy (SEM, SEO, Social, Retail Media/Marketplaces, Lifecycle/CRM, Creative) with strong measurement acumen (forecasting, KPI trees, incrementality/MMM literacy).

  • Bliss Point fluency (or similar platform): translate MMM/Incrementality/Forecasting/Brand Equity/Creative Insights into allocation and testing decisions; partner effectively with Product/Analytics.

  • Financial acumen: margin/utilization management, pricing/SOWs, capacity planning, and accurate forecasting across a Pod.

  • Education/certifications: BA/BS required; advanced degree preferred or equivalent experience; Google/Microsoft certifications a plus.

KPIs

  • Client retention and satisfaction; revenue growth (expansion/cross‑sell) and win rate on new business influenced.

  • Efficiency and growth: meet/beat efficiency KPIs while growing revenue contribution; validated reallocations informed by Bliss Point.

  • Forecast accuracy and governance: plan vs. actual within tolerance; decision logs with thresholds/tolerances; adoption of experiments/product features.

  • Pod financials: margin/utilization within targets; staffing/capacity aligned to priority.

  • Data/ops quality: tag/feed integrity; time‑to‑resolution; issue prevention.

  • People outcomes: engagement/retention of key roles; certifications; capability growth and succession readiness.

  • Cross‑channel impact: measurable lift from integrated plans (Tinuiti Way).

RevShare Based:

The hiring salary range for this role is $160,000-$175,000. We also offer an incentive pay program (RevShare) comprising a monthly variable revenue payment opportunity and a discretionary annual performance bonus. 

Hiring salaries are determined through interviews and a review of education, experience, knowledge, skills, abilities of the applicant, parity with other team members, and alignment with market data. We will provide more information on our benefits, incentive pay, and equity upon request. Disclosure as required by the Colorado Equal Pay for > Equal Work Act, C.R.S. § 8-5-101 et seq.

FLSA Classification: Exempt

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Benefits:

Unlimited PTO: At Tinuiti, we believe you deserve time to rest, recharge, and enjoy life unplugged. When you prioritize time for yourself, you're able to bring your best self to work. That’s why we offer unlimited paid time off, a fully remote environment, and flexibility to take the time you need, when you need it. On top of that, we provide 20 paid holidays, including multiple long weekends, to ensure you have dedicated time to step away and disconnect. We're proud to offer above-industry standard work-life balance, consistently rated as one of the most loved benefits by Tinuitians year after year.

Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts

Retirement: Match up to 4% of your contributions at 100% with immediate vesting

Perks and Wellness: Fringe, Forma, Unlimited Telemedicine and Teletherapy available at no cost, Thankful giving, Equity

Parental Leave: Birthing parents receive 16 weeks of leave with 100% pay (partners 12 weeks) after the birth or adoption of a child.

Learning and Development: On-demand learning (powered by LinkedIn Learning), mentorship program, leadership and management development programs and resources

Disclaimer: This description has been designed to indicate the general nature and level of work performed by employees within this position. The actual duties, responsibilities, and qualifications may vary based on assignment or group. Tinuiti is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, gender, sexual orientation, gender identity or expression, religion, national origin, marital status, age, disability, veteran status, genetic information, or any other protected status.

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