Work changed. Pay didn’t.
Coverflex exists to make compensation work for everyone.
Pay is still rigid, fragmented, and hard to feel.
We turn compensation into choice — one platform, one card, one app — for benefits, meal allowance, insurance and more.
Our platform is simple for HR and meaningful for employees.
We provide choice, smarter compensation tools and empowerment.
Role: Key Account Manager (KAM) — Insurance
Seniority Level: Intermediate
Type: Individual Contributor
Languages: English (main) / Spanish (fluent, so you can actually sell)
Main Tools: HubSpot, LinkedIn Sales Navigator, Notion, Slack
Location: Remote (Spain)
Compensation:
Base Salary: €35,000 – €45,000
Bonus / Commissions: OTE 70/30
Equity: Yes – Stock Options under our Equity Incentive Plan
Benefits: you can check them below (at the end of the page)
Contract Type: Permanent
This role exists to accelerate revenue growth in Spain by expanding existing customer accounts through structured upsell and cross-sell of insurance products, while strengthening long-term customer relationships.
You’ll play a crucial role in sustainable growth by maximizing customer lifetime value, ensuring customers receive the right insurance solutions as they evolve, and reinforcing Coverflex as a trusted partner in employee benefits and health insurance.
You’ll know you’re successful when, after 90 days, you’ve…
Built a clear expansion pipeline across your portfolio and started converting opportunities into revenue
Established strong relationships with key customer stakeholders (HR + Finance)
Developed a consistent, repeatable outreach rhythm (meetings, calls, follow-ups)
Proven you can balance volume with quality conversations and consultative selling
How we’ll measure success:
Main KPI 1: Upsell and cross-sell revenue generated from existing accounts
Main KPI 2: Number of expansion opportunities identified, qualified, and closed
Main KPI 3: Portfolio engagement metrics (meetings booked, calls made, conversion rates)
Let’s be real, this is not a “relationship manager” role where things just flow.
Here’s what makes it challenging:
You’ll manage a high volume of accounts and still need to maintain quality, value-driven conversations
Even with existing customers, you’ll face objections like “we don’t need this now” or “we already have a solution”
You’ll navigate multiple decision-makers, especially HR + Finance who may have different priorities
You’ll need to be consistent with high volume (calls/emails every day) while keeping energy and focus high
You’ll be expected to hit targets in a consultative environment where trust-building and timing matter.
Proven track record working with health insurance
Level 2 Insurance Mediation/Distribution License (or higher)
Proven B2B Sales or Customer Success experience with commercial responsibility
Comfortable owning expansion conversations across stakeholders (HR + Finance)
Highly organised and disciplined managing portfolio activity and follow-ups
Confident hitting targets through structured execution and pipeline discipline
Strong CRM mastery (e.g., HubSpot / Salesforce)
End-to-end sales cycle management experience (discovery → close)
Experience in employee benefits
SaaS / tech startup background
Public speaking, training, or webinar hosting experience
Resilient: you can hear “not now” 10 times and still show up sharp on call 11
Proactive: you don’t wait for accounts to ask, you create opportunities
Growth-oriented: feedback fuels you, it doesn’t trigger you
Organised + data-driven: your pipeline isn’t “in your head”, it’s in the CRM
Executive-ready communicator: you’re clear, confident, and credible with senior stakeholders
Collaborative: you win as a team, not as a solo hero
You’ll probably find this frustrating if…
You have a low ownership mindset or need constant direction
You’re uncomfortable with targets, outreach volume, or quota pressure
You lack structure and struggle to manage multiple accounts at once
You resist feedback or don’t like being coached
You prefer working alone and avoid cross-functional collaboration
Hiring Manager: Eduardo Gaspar Rull - Head of Sales
Location: Spain
LinkedIn Profile: https://www.linkedin.com/in/eduardogasparrull/
Profile Snapshot:
Energy: Pragmatic, action-oriented, fast-paced, fun
Communication: Clear, concise, and straightforward
Feedback Style: Honest, constructive, and continuous, no surprises
How to work with me - in the Manager's own words:
“Fast-paced, collaborative, and with high expectations for execution and accountability. You will receive autonomy, trust, and support, but also be challenged to grow quickly and deliver strong results. Transparency and open communication are non-negotiable.”
You’ll work day-to-day with:
The AE team: Marta Aguilar, Mauro Magni, Marta Saldaña, Juan Carlos, Jorge Leis
The BDR team: Samuel Area, Alex Marcos, Antonio Perez, Claudia Prina
Others on the team: Hector Carrascal (Insurance) and Julia Abarca (Country Manager)
Key Stakeholders:
Customer Success
Marketing
Product
Team Rituals:
Weekly Sales Meeting
Weekly Team Spain Meeting
Ongoing 1:1s focused on activity, follow-up, and improvement
We hire for impact and potential, not pedigree.
We welcome applications from people with non-linear careers, career breaks, caregiving gaps, and those changing fields.
No discrimination on the basis of age, disability, gender identity/expression, marital or family status, pregnancy, neurodivergence, race/ethnicity, religion/belief, gender, sexual orientation, or any other protected ground.
Assessment fairness:
We anchor on evidence of outcomes (what you shipped, moved, or influenced).
We actively de-bias by using structured rubrics, multiple assessors, and blind screening most of the time (we won’t know your name, gender, or personal info until the interview stage).
No cover letter required.
Apply with your CV.
You may be asked a few short, relevant questions.
Total candidate time investment: ~3 hours end-to-end.
1. Applications Screen — Signal check vs must-haves
• Done by People + Hiring Manager.
• You’ll hear from us within 8 business days.
2. Role-Fit Questionnaire (async)
Purpose: capture signals your CV can’t (languages, tools, scenario judgement) and calibrate seniority.
Format: a few questions.
3. Hiring Manager Interview - Mutual fit & role deep dive • 45 min
Mutual fit + role context. Includes a short sales/KAM role play.
4. Sales & Insurance Interview – Industry deep dive • 60 min
With the Country Manager + Head of Insurance. Focus on insurance knowledge and commercial judgement.
5. People Interview - Allow us to know you better! • 30 min
With People. Stress-free virtual coffee, focused on getting to know you as a person. We talk about culture, beliefs, and purpose.
6. Final Conversation (CEO) — Values, strategy, and your growth • 30 min
Optional: References (2–3 people who’ve seen your recent work) - async.
We use a few tools to reduce bias and improve documentation, not to make hiring decisions.
Teamtailor anonymisation: profiles are reviewed without relying on names/personal identifiers.
Meeting recorder (e.g., Talka.ai): may be used to capture interviews so we can focus on the conversation.
ChatGPT: may be used to turn interview notes/transcripts into clear, structured summaries.
Important: every application is reviewed by a human, and no decision or rejection is made by AI. If recording is used, we’ll be transparent and (where required) ask for consent.
Decision: within 4 weeks of your application.
Updates: weekly if the process runs longer.
Scheduling: interviews between 10:00–16:00 CET (flexible across Europe).
Feedback: from the Case stage onwards, you’ll always receive written or verbal feedback - what went well, and what to strengthen next time.
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