4-5 years of experience in customer and CRM campaign data wrangling using SQL
Experience in D2C communication send-out
Experience with Salesforce Marketing Cloud or other CRM software (HubSpot, Adobe Campaign, Microsoft Dynamics, etc.)
Fluent in English (spoken and written); German is a plus
Requirements:
Select customers or segments based on campaign briefs for targeted D2C marketing and sales communications.
Collaborate closely with Marketing Managers and other stakeholders on campaign development and implementation.
Utilize campaign management tools for workflow design, content, data integration, and customer consent checks for Email, SMS and other D2C channels.
Create, develop and maintain SQL scripts to run campaigns, ensure reliable data selections and maintain quality control.
Job description
MKTalent is recruiting for a client based in Lisbon, a CRM Data Campaign Manager.
Main Responsibilities:
Selecting customers or customer segments based on the marketing campaign briefing for targeted direct-to-customer(D2C) marketing and sales communications;
Cooperate closely with Marketing Managers (campaign requestors) and other stakeholders on campaign development and implementation;
Use of existing campaign management tools for workflow design, content, data integration and customer consent checking for Email, SMS and other means of D2C communications;
Create, further develop and maintain SQL series, which are needed to run marketing campaigns,
Prepare reliable and timely data selections and campaign execution along with quality control;
Acquire understanding of complex data schemas of our Data Warehouse and learn over time where to get the needed data from;
Support optimization and improvement of D2C marketing performance metrics by advising relevant marketing & sales stakeholders.
What we look for?
4-5 years of experience in Customer and CRM campaign data wrangling using SQL (knowing the difference between the JOIN variations is at the very basic of daily work);
Experience in D2C communication send out;
Comfortable with distributed data structures and capability to get a good understanding in short time;
Sense of ownership, proactive mindset and communication even in the most challenging situations;
Experience in telecommunications industry is preferred;
Experience with Salesforce Marketing Cloud or any other CRM software (HubSpot, Adobe Campaign, Microsoft Dynamics, etc);
Fluent in English (spoken and written), German is a plus;
Understanding of IT processes.
What we offer?
100% remote work regime;
Meal allowance;
Many benefits regarding schedule flexibility, holidays, etc;
Integration into a large company in an international setting.
