Key Facts

Remote From:

Full time

English

Hard Skills

Content Marketing Go-to-Market Strategy Marketing Performance Measurement And Management Marketing Customer Engagement Competitive Analysis Market Analysis Market Positioning Marketing Analysis Campaign Management Content Strategy Cross-Functional Collaboration Customer Centricity

Other Skills

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Team Leadership
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Creative Thinking
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Communication
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Analytical Thinking
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Strategic Thinking

SPLACE

About SPLACE

Splace is a business process outsourcing company composed of highly trained, experienced, talented, and dedicated Filipino professionals whose mission is to bridge the gap between global companies and their need for exceptional Filipino talent. Our company is Health Insurance Portability and Accountability Act (HIPAA) compliant, Contact Center Association of the Philippines (CCAP) Affiliated and in the process of Great Place to Work (GPTW) and ISO 27001 Certification. We assist businesses and organizations in simplifying: daily operational activities taking off repetitive tasks  online and offline marketing  advertising  customer service  technical troubleshooting  payment processing  order fulfillment  and many more. We provide each clientele with a dedicated team specifically performing client’s tasks only, so business owners can focus on more significant and critical priorities. Our clientele base consists of:• Business Corporations• eCommerce Sites• Real-Estate Companies• Finance and Accounting• Healthcare• Education • Travel and Tourism • Construction• Renewable Energy We are more than just a BPO company. It is our pride to provide quality top-rated professionals with great work ethics, dedication, and commitment to get the job done and exceed our client’s expectations.We equip our talents with the most updated contact center software technologies and connection infrastructures to ensure that our teams use the right tools and equipment for the job.

Company type: Scaleup

Founded: 2018

Company size: 201 - 500

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Job description

Job Role: The Senior Product Marketing Manager will spearhead our go-to-market strategies, ensuring our new products reach the market and succeed against competitors. This role demands a seasoned professional with a proven track record in launching SaaS products and crafting original marketing content.

We are looking for a leader who is ready to take full ownership of our product marketing efforts from the ground up. If you are up to the challenge and you meet the above criteria, we would be excited to hear from you.

Offer: Php 80,000 + HMO after 6 months

Workload: 40 hrs per week

Work Set-up: Remote

Key Responsibilities:

Strategic Leadership: Develop and execute comprehensive go-to-market strategies that effectively position our SaaS products in the market.
Content Leadership: Lead the ideation and creation of marketing content using AI tools like ChatGPT or Gemini, ensuring content is compelling and directly aligned with market needs.
Market and Competitive Analysis: Create/maintain a competitive chart to conduct thorough market research and competitive analysis, which will inform strategic decisions and product positioning.
Cross-Functional Collaboration: Work closely with product development and sales teams to align product features and market messaging.
Metrics and Analysis: Monitor product marketing and go-to-market effectiveness and adjust strategies based on performance data.
Customer Engagement: Engage with customers through various channels to gather insights, testimonials, and customer feedback that inform product and marketing strategies.

Required Qualifications:

Bachelors or masters degree in Marketing, Business, or a related field or relevant experience
At least 5 years of experience in product marketing within the SaaS industry, with a proven track record of successful product launches.
Expertise in using AI-driven content creation tools for marketing purposes.
Demonstrated ability to lead marketing strategy and content creation from conception through execution.

Desired Skills:

Strong leadership and communication skills, capable of motivating and guiding teams.
Exceptional analytical abilities with a keen understanding of data-driven marketing.
Creative and strategic thinker who is adept at navigating complex market challenges.