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Campaign Manager, Programmatic

Roles & Responsibilities

  • 3-5 years of experience in programmatic media buying
  • Proven track record of managing large programmatic budgets (exceeding $500K USD/month)
  • In-depth, recent knowledge of paid search platforms and management tools (Google Ads, DV360 and CM360)
  • Demonstrated ability to achieve campaign goals through data analysis and optimization techniques
  • Reside in the Philippines and eligible to work; fluent in reading, writing, and speaking English
  • Certifications from Google Ads and Google Marketing Platform; Google Analytics

Requirements:

  • Develop and execute Google Ads video/display and programmatic ad strategies based on client needs and budget goals
  • Ensure campaigns meet KPIs through ongoing monitoring and optimization techniques, such as testing new platform opportunities, targeting, bid strategy adjustments, and creative recommendations
  • Manage campaign structure, monitor budget pacing, and troubleshoot to resolve campaign issues across display, video, audio, digital out of home, and native
  • Analyze campaign performance data for weekly, monthly, and quarterly reporting

Job description

Description

Position at NP Digital

TITLE Campaign Manager, Programmatic
DEPARTMENT Paid Media
DIVISION NP Digital
LOCATION Remote – Philippines 

ABOUT OUR COMPANY  

NP Digital (NPD) is a global award-winning performance marketing agency. In 2024 Campaign Magazine labeled us the Global Agency of the Year in two categories, and The Drum awarded us the Agency Business Award for Global Development. Google recently handed us the Agency Excellence Award for Media Unification and AdAge listed us on their Best Places to Work list in 2024 and 2025. 

NP Digital combines proprietary platforms with best-in-class talent to deliver leading edge experiences centered around: paid and organic search, social, content, retargeting, performance display, feed management and conversion rate optimization.    

NP Digital focuses on creating innovative, adaptive, and data-driven digital marketing plans for our clients. Obsessed with helping companies grow and exceed their goals, NP Digital delivers on the mission of continually helping brands connect and engage with their audience.  

ABOUT THE OPPORTUNITY  

This role is available due to an internal transition, offering a great opportunity for a new team member to join and make an impact.  

NP Digital is seeking an energetic, data-driven, and innovative Senior Manager, Programmatic to join our remote Paid Media team. The ideal candidate has 3-5 years of managing programmatic campaigns with budgets exceeding $500K per month. Candidates should have a strong knowledge of Google Ads (YouTube and Demand Gen campaigns), DV360 and CM360 as well as a good grasp on how to structure campaigns to optimize performance based on each platform’s best practices.  

To be considered, candidates must reside and be eligible to work in the Philippines and must be fluent in reading, writing and speaking English.      

ABOUT THE RESPONSIBILITIES  

Campaign Management:  

  • Develop and execute Google Ads video/display and programmatic ad strategies based on client needs and budget goals 
  • Ensure campaigns meet KPIs through ongoing monitoring and optimization techniques, such as testing new platform opportunities, targeting, bid strategy adjustments, and creative recommendations 
  • Manage campaign structure, monitor budget pacing, and troubleshoot to resolve campaign issues across various platforms and media tactics, including display, video, audio, digital out of home, and native 
  • Ability to manage and analyze campaign performance data for weekly, monthly, and quarterly reporting 

ABOUT YOU 

  • 3-5 Years of experience in programmatic media buying 
  • Proven track record of managing large programmatic budgets (exceeding $500K USD/month) 
  • In-depth, recent knowledge of paid search platforms and management tools (Google Ads, DV360 and CM360) 
  • Demonstrated ability to achieve campaign goals through data analysis and optimization techniques 

BONUS POINTS 

  • Certifications from Google Ads and Google Marketing Platform  
  • Additional professional certifications, such as Google Analytics 

WORKING CONDITIONS & PERKS 

  • Schedule: 5PM – 2AM (standard) or 4PM - 1AM (daylight savings)  
  • Remote work setup 
  • Fixed weekends and Philippines holidays off 
  • Flexible personal time off and up to 5 sick days 
  • Maxicare (or similar healthcare) insurance for you and up to 2 dependents  
  • Discretionary annual bonus: Up to 10% of annual salary  

ABOUT YOUR GROWTH   

As an organization, we support your growth and development by investing in your learning to advance your career. We believe in empowering you to showcase your knowledge and skills to win together.   

ABOUT OUR CULTURE  

When you work with great people and leaders that support you, there is no end to what you can accomplish. We encourage and celebrate different backgrounds and perspectives from our team members, but one thing we all have in common is a core set of values: 

Think Big  

“Think Big” challenges our teams in all aspects of the business. For our clients, it requires that we expand their vision beyond what’s expected, while pushing us to become a committed partner who provides strategic recommendations and measurable outcomes. 

Own It  

“Own It” plays a key role in encouraging employee autonomy. We believe owning it inspires employees to build skillsets within their roles and beyond to drive their career where you want. “Own It” highlights ability to make the work yours and deliver creative results. 

Have Fun  

“Have Fun” means we enjoy working together and cultivating a great work experience for everyone. Our passion for what we do is visible throughout the organization. Anything we enjoy, we are naturally going to do better, so we make our work something we look forward to, rather than simply something we have to do.  

ABOUT OUR PRACTICES  

NP Digital takes a human-centric approach to hiring. AI tools may assist with administrative or creative tasks, but all evaluations and decisions are made by our awesome people.  

NP Digital is an Equal Opportunity Employer, proud of our diversity and inclusive culture! Our goal is to positively impact change through our actions, and we’re committed to equal employment opportunities regardless of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided based on qualifications, merit, and business need.  

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