Creative Copywriter (Promova) at Genesis

At Promova, we’re doing everything we can to help people unlearn the trauma of traditional language education — from toxic teacher comments to classmates making fun of someone’s accent.

We believe that today’s learners — who juggle multiple roles and responsibilities — deserve to learn with both joy and real results.

Our growing team of almost 200 professionals is on a mission to connect people and support lifelong learners in every corner of the world (yes, even Antarctica, though not in aggressor states, of course).

As a Creative Copywriter, we are looking for, you’ll be crafting emotionally engaging, culturally relevant creative that helps people all over the world discover Promova and feel good about learning. As part of our team, you’ll make a real impact and work in a culture built on care and curiosity.

We welcome both full-time and part-time applicants, though full employment benefits apply only to full-time positions.

Your area of impact

• Turn audience insights into scalable campaign ideas — using analytics, open research, and qualitative inputs like interviews, surveys, and user feedback.
• Develop and adapt messaging for creative campaigns — from insight and concepting to execution across formats (copy, slogans, scripts, statics).
• Collaborate with designers, motion artists, PR, and SMM teams to bring ideas to life in brand-aligned ways.
• Shape and refine Promova’s tone of voice — helping ensure consistent, emotionally intelligent communication across all customer touchpoints.
• Edit and review copy to ensure clarity, consistency, and strategic alignment.
• Occasionally craft long-form content such as landing pages, storytelling pieces, or PR copy.

About you

• You have at least 3 years of experience as a creative copywriter, with end-to-end campaign work (agency experience is a plus).
• You’re confident across formats — from punchy one-liners to compelling narratives.
• Your English is C1+ or native.
• You’re comfortable working closely with designers, motion artists, and cross-functional teams.
• You have a strong editorial sense — you know how to refine, adapt, and humanize AI-written text in English.
• You stay tuned into the global creative scene — campaigns, agencies, creators — and you know how to quickly gather emotional and visual references that spark ideas.

Recruitment process

1. Screening Call (30 min): A quick chat to get to know each other, discuss your experience, goals, and preferred work format.
2. Test Task: A short creative exercise based on typical tasks for the role, using imaginary data and context.
3. In-depth Interview: A deeper conversation about your work style and our expectations for success in this role.
4. Bar-raising Interview (for full-time applicants only): A final step to explore your cultural fit.