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Product Marketing

Roles & Responsibilities

  • Strong English communication skills, with TOEFL 100+ or equivalent.
  • Experience as a power user of various AI applications, including prompt engineering.
  • Ability to quickly learn new tools and adapt to unknown territories.
  • Preferred international study or cross-cultural work experience.

Requirements:

  • Define target user personas through research and AI-assisted analytics.
  • Design and optimize go-to-market strategies for user acquisition.
  • Explore and validate multiple user acquisition channels, such as Telegram.
  • Engage with global users to promote the AI text-to-app product.

Job description

About MyShell

MyShell is revolutionizing the AI landscape by building an open ecosystem for AI-native apps. Our powerful platform and intuitive toolkit empower anyone to create, access, and benefit from AI-powered applications. Launched in April 2023, MyShell has quickly gained global traction, attracting a diverse community of creators and users.

Our team of talented individuals from top institutions like MIT, Princeton, and Oxford is committed to fostering innovation in a supportive and transparent work environment. With funding from leading VCs, MyShell is poised to reshape the future of AI, making it accessible and integral to everyone's daily life. Join us on this thrilling journey as we redefine what's possible with AI.

About the Role

We are looking for a Product Marketing partner to help us bring our AI text-to-app product to global users. You don't need to be an AI technical expert, but you must be a power user of AI tools, skilled at using various AI tools to accelerate research, writing, and operations. We welcome fresh graduates, as long as you learn quickly, have strong English skills, and are willing to use AI as your personal superpower.

Key Responsibilities.

  • Market and User Definition — Define our early product's core target user personas through quantitative and qualitative research, combining frontline user interviews, competitive analysis, and AI-assisted analytics.
  • Channel Strategy Exploration — Following the principle of "Whoever defines the users, finds the users," design GTM strategies around target user groups, validate multiple user acquisition channels including Telegram, and continuously optimize reach and conversion efficiency.

Qualifications

  • Excellent English skills: Able to write and communicate independently, read international news, and communicate fluently with global users; recommended to have TOEFL 100+ or equivalent English proficiency.
  • Power user of various international AI applications, with hands-on experience in basic prompt engineering.
  • Fast learner, willing to quickly self-learn and deliver results in unknown territories.

Plus Points

  • International study or cross-cultural work experience.
  • Experience managing online communities of 1,000+ members, or leading Telegram Bot / side projects.

What We Offer

  • Competitive salary and equity package, commensurate with experience and location.
  • Flexible working hours and a fully remote work environment, with the ability to collaborate effectively across time zones.
  • A dynamic and collaborative work environment that fosters innovation, growth, and professional development.
  • The opportunity to work on cutting-edge technologies and help shape the future of AI, transforming industries and making a global impact.

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