Key Facts

Remote From:

India

Category: Marketing Director

Freelance

Mid-level (2-5 years)

English

Hard Skills

Customer Acquisition Management Social Marketing Customer Retention Influencer Marketing Social Media Management Content Creation Market Analysis Social Data Analytics Web Trends

Other Skills

•
Creativity
•
Communication

Roles & Responsibilities

Bachelor's degree in Marketing, Communications, or a related field.
Minimum of 3 years of experience in social media marketing with proven success.
Strong understanding of social media platforms, algorithms, and advertising options.
Proficiency in social media management tools like Hootsuite, Buffer, or Sprout Social.

Requirements:

Create and execute social media marketing campaigns across various platforms.
Conduct market research to identify target audiences and analyze competitors.
Develop and manage social media content calendars ensuring consistent messaging.
Monitor social media metrics and optimize campaigns based on analytics.

Job description

Marketing Executive Role

Job Description:

Are you passionate about social media marketing and interested in helping a new age matchmaking app that Sima Taparia is co launching reach 100,000 downloads this year?

UrbanMatch is looking for a driven Marketing Executive who can bring creativity, experience, and results to our team. As a Marketing Executive, you will be responsible for creating and executing end-to-end social media marketing campaigns, as well as developing strategies to drive user acquisition and retention.

Key Responsibilities:

1.Develop and execute social media marketing campaigns across various platforms, including Facebook, Instagram, Twitter, and LinkedIn, with the goal of driving user acquisition and retention
2.Conduct market research to identify target audiences and analyze competitor strategies
3.Develop and manage social media content calendars and ensure consistent messaging and brand voice across all channels
4.Collaborate with the design team to create engaging visual content for social media platforms
5.Monitor and analyze social media metrics and provide regular reports to the team to identify areas of improvement and optimize campaigns
6.Develop and execute influencer marketing campaigns to increase brand awareness and drive user acquisition
7.Stay up-to-date with industry trends and best practices in social media marketing and adapt strategies accordingly

Qualifications:

- Bachelor's degree in Marketing, Communications, or a related field
Minimum of 3 years of experience in social media marketing, with a track record of success in driving user acquisition and retention
- Strong understanding of social media platforms and their respective audiences, algorithms, and advertising options
- Excellent written and verbal communication skills, with the ability to create compelling social media content that resonates with target audiences
- Proficiency in social media management tools such as Hootsuite, Buffer, or Sprout Social
- Experience with influencer marketing campaigns and managing relationships with influencers
- Creative thinker with the ability to develop innovative social media campaigns and strategies

If you are passionate about social media marketing and want to join a dynamic team with an ambitious goal, UrbanMatch is the perfect place for you. We offer a competitive salary + ESOPS, a supportive work environment, and opportunities for career growth. Apply now and help us make UrbanMatch the go-to matchmaking app for the modern era!

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