About us
Love, Bonito is a digitalfirst company on a mission to empower the everyday Asian woman and inspire selfconfidence. We are Southeast Asia’s leading womenswear brand, headquartered in Singapore, with an omnichannel presence across Hong Kong SAR China, Indonesia, Malaysia and a retail franchise in Cambodia. In addition, we have also expanded into international markets namely the Philippines and the United States of America.
Founded in 2010, we are proudly femalefounded with more than 65% female representation in leadership roles (#girlpower!). We raised a US$50M Series C round in 2021 and know that we’re on the cusp of something great, where we’re working towards becoming the most thoughtful brand globally, for the Asian female consumer, especially when it comes to our products, community and experiences.
There’s a lot more work to be done with all of our exciting plans. So we’re looking to team up with people who are wildly passionate about making an impact and be part of a dynamic team, in a workplace with no corporate BS (yes, you read that right!).
About the role
You will be responsible for designing, steering, and continuously improving Love, Bonito’s global social strategy. You will play a key role in supercharging the brand’s social growth across key global social media platforms such as but not limited to Instagram, TikTok, Facebook and more (such as XHS, and other emerging channels) through thoughtful and refreshing content and storytelling.
You will serve as global social brand guardian, and collaborate closely with Love, Bonito’s key markets (SG, HK, PH, ID, MY) to build and strengthen Love, Bonito’s global social community and presence. Reporting directly to the Global Brand Marketing Manager, you will analyse, report, and optimise social channel performance to ensure overall business goals are attained.
You should have be:
Main Responsibilities:
Strategy Development
Ideation and Analysis
Leadership & Stakeholder Management
Critical success factors & key challenges:
Requirements
Qualifications & Experience
Benefits
1. Flexible Work Arrangement
2. Staff Wellness
3. Learning and Career Development
4. #TeamLB perks
Updox
Cloudera
Isos Technology
WHOOP
Data Impact by NielsenIQ