Lead Generation Specialist

Work set-up: 
Full Remote
Contract: 
Full time
Experience: 
Mid-level (2-5 years)
Work from: 
Bulgaria, Poland, Malta, Serbia

Offer summary

Qualifications:

At least 2 years of experience in lead generation, research, or business development, preferably in the iGaming industry., Strong understanding of regulated iGaming markets, licensing, and compliance., Proficiency with CRM systems like HubSpot or Pipedrive and lead generation tools such as LinkedIn Sales Navigator, ZoomInfo, or Apollo., Excellent research, analytical, and communication skills in English, with a detail-oriented and proactive approach..

Key responsibilities:

  • Research regulated iGaming markets and identify expansion opportunities.
  • Analyze market data, competitor landscape, and licensing requirements.
  • Build and maintain a CRM database of potential partners and segment leads.
  • Support sales and business development teams with targeted outreach and strategic insights.

N1 Partners Group logo
N1 Partners Group SME https://n1.partners/
51 - 200 Employees
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Job description

Overview:

SOFTSWISS continues to expand the team and is looking for an experienced Lead Generation Specialist.

We need an accomplished professional who shares our culture and values

About Product:

SOFTSWISS Game Aggregator
A fast and costeffective solution that allows you to integrate and manage casino gaming content easily

Learn More

Purpose of the role:

The main goal of the Lead Generation Specialist in the Game Aggregator is to ensure the flow of qualified leads to support strategic development and effective entry into new markets.

Key responsibilities:
  • Research regulated iGaming markets (Europe) and identify opportunities for expansion
  • Analyze market volumes, player demographics, regulatory frameworks and licensing requirements
  • Track competitor landscape: which operators are partnered with aggregators and game providers
  • Identify licensed online casinos, operators and game studios in regulated markets
  • Map decisionmakers of the business
  • Gather and enrich accurate contact details (LinkedIn, email, phone)
  • Build and maintain a structured CRM database of potential partners
  • Segment leads by GEO, license type and business potential
  • Ensure continuous updates on company status, licensing and activity
  • Prequalify leads based on business potential, compliance and readiness for engagement
  • Provide Sales & BD teams with lead lists and insights for targeted outreach
  • Support the creation of personalized outreach strategies (email, LinkedIn)
  • Deliver weekly and monthly lead generation reports
  • Prepare market intelligence reports: size, volumes, active operators, trends
  • Provide datadriven insights to support strategic decisionmaking
    • Required Experience:
      • 2+ years of experience in lead generation, research or business development (iGaming industry preferred)
      • Strong understanding of regulated iGaming markets and licensing
      • Experience using CRM systems (HubSpot, Pipedrive) and lead generation tools (LinkedIn Sales Navigator, ZoomInfo, Apollo, etc.)
      • Excellent research and analytical skills (market sizing, competitive analysis, data validation)
      • Strong written and verbal communication skills in English (additional languages are a plus)
      • Detailoriented, proactive and datadriven approach
            • Our Benefits:
              • Fulltime remote work opportunities and flexible working hours
              • Private insurance
              • Additional 1 Day Off per calendar year
              • Sports program compensation
              • Comprehensive Mental Health Programme
              • Free online English lessons with a native speaker
              • Generous referral program
              • Training, internal workshops, and participation in international professional conferences and corporate events

Required profile

Experience

Level of experience: Mid-level (2-5 years)
Spoken language(s):
English
Check out the description to know which languages are mandatory.

Hard Skills

Market AnalysisLead GenerationMicrosoft Dynamics CRMSales StrategyAnalyticsCompetitive AnalysisHubSpot CRMApollo ServerLinkedIn Sales NavigatorPipedriveData-Driven Decision Making

Other Skills

  • Communication
  • Detail Oriented
  • Proactivity
Are you interested?

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