3-5 years of experience in agency or startup tech PR., Strong writing and media relations skills., Experience managing PR campaigns and client communications., Knowledge of social media engagement and influencer marketing..
Key responsibilities:
Develop and execute media and influencer relations strategies.
Manage client PR projects from concept to execution.
Provide media training and counsel to clients.
Mentor junior staff and contribute to agency operations.
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Highwire is a modern communications agency designed for disruptive companies. Our roots in journalism and Silicon Valley give us the drive, imagination and experience to create meaningful business results through smart communications programs.
At Highwire we begin with the end in mind—meeting your business objectives through strategic communications using a smart, informed approach that’s founded on relevance and insight. We roll up our sleeves and immerse our experts in your business, turning your challenges and goals into greater awareness, growth and sales.
At Highwire PR, we are entrepreneurs, makers, and explorers. We are committed to fostering an inclusive agency environment, where every employee can be seen, heard, and valued. We believe in taking and owning a seat at the table, and the equal importance of creating empowered spaces for diverse storytellers. We seek to hire, develop, and retain talented professionals from a wide range of backgrounds. Applicants from historically marginalized or underrepresented groups are encouraged to apply.
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Highwire is a modern strategic communications and digital marketing agency designed for disruptive companies. We work with highgrowth technology companies and established brands looking to reinvent themselves.
At Highwire, we believe that storytelling fuels transformation. And the most impactful stories represent all voices and perspectives. As a valuesdriven agency, we foster an inclusive environment where everyone—regardless of age, raceethnicity, size, shape, gender identity, sexual orientation, religion and different abilities–can feel safe, celebrated and worthy.
We ensure every Highwire Walker has unique support to climb to success. Our commitment to diversity, inclusion and belonging is permanent and foundational to our business and culture. We aspire to change our industry and build a better future for all.
Our peoplefirst culture is driven by four core values:
• Team Empowerment
• Growth Mindset
• Inclusion Always
• Fierce Distinction
We’re looking for individuals with big ideas, strong opinions, and the energy to bring them to life. If you thrive in an environment that values personal accountability, high standards, and boundless motivation, this is the opportunity for you. Be part of our awardwinning culture and contribute to an exciting and growing business where you can make a real impact.
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As a Senior Account Executive, B2B Technology, you’ve worked at an agency or possibly at a start up but most importantly, you’ve worked with some innovative teams over the course of 35 years and been a vital part of some really engaging creative campaigns. We don’t have to tell you how to build a plan or find the right influencers to pitch. You have your goto bloggers and journos in your favorites and tend to be in the fast lane when it comes to the latest trends. You are an exceptional writer and motivational leader, eager to assume more responsibility and looking for the right team to grow in a compelling way. If this sounds like the opportunity you’ve been waiting for, you should definitely look at Highwire.
Key Responsibilities
MediaInfluencer Relations
Strong relationships with more than ten key media across business and tech industry
Ability to identify new media and opportunities for clients and share with teams and across the agency regularly
Regular and ongoing proactive pitches that generate coverage for the whole team
Coaching of junior staff to improve team relationships
Strong grasp and creative use of social media channels to engage and support efforts
Experience measuring the ROI of communications activities
Experience with social media influencer engagement, content campaigns, and media coverage amplification
Client ServiceManagement
Ability to manage projects from concept through execution
Track competitors and flag opportunities and news events for commentary or discussion
Own and direct client PR calls
Provide counsel on media opportunities and coverage even under difficult circumstances
Develop quarterly campaigns and PR plans including creative campaigns, trendscapes and thought leadership topics
Own key elements of the PR program (analysts, speaking, content, etc.)
Be a solid go to resource for client contact
Develop budget and team priority allocations
Participate in media training sessions with clients including developing key messages and all follow up from session
Writing Proficiencies
Ability to generate a plan for a campaign or an entire PR program
Ability to generate and edit award submissions, press releases, fact sheets, backgrounders, biographies, tour reports, briefing books, contributed articles, speaking opportunity abstracts, pitches, Q&As, company memorandum and general team correspondence; also responsible for their production and assembly
Professional, articulate and timely client communication
Development of consistent, creative, successful pitches
Agency Operations
Participation in new business process including research and presenting at pitch
Identify, attend and encourage others to attend networking events
Maintain a respectful, enthusiastic, and professional attitude towards coworkers, clients, and outside colleagues and lead team by example
Support teams and manage up and down
Responsible use of flexible work policies
Uses Highwire social channels; writes for Highwire blog
Mentor junior staff to elevate development
Self Development
Proactively set up quarterly goals with manager; track against goals and demonstrate growth
Effectively prioritize responsibilities based on impact, timelines, workflow and client goals
Drive projects forward independently, eliminating the need for managers to consistent check in re: follow through task completion
Identify areas for selfimprovement and bring suggestions and solutions to management
Consistently hit deadlines or give enough notice if you won’t
Attends regular networking events
Highwire Perks
Competitive salary
Meritbased bonuses and promotions
Hybrid work model to suit your schedule and lifestyle
Excellent vacation policy including extended break for summer and winter holiday
Participate in Empower Hours on Fridays; Team has the ability to log off by 3pm
401K Match
Medical and dental benefits FSA
Paid Parental Leave
Commuter Benefit
Home office equipment stipend
Growth Mindset Stipend of $100 annually for books, exhibitions, etc.
Technology reimbursement
Wellness benefit
Donation Match
Mentorship
Monthly recognition programs
Employee referral bonus
New business referral bonus
Quarterly Highwire fun events – Thanksgiving is our favorite holiday
Dog friendly work environment
Extremely supportive, nurturing environment with many opportunities for learning and growth
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The duties delineated above will vary depending on the needs of each specific account, and in no way states or implies that these are the only duties to be performed by this employee. This individual will be required to follow any other instructions and to perform any other duties requested by his or her supervisors.
We are actively seeking candidates who possess a genuine passion for tech PR and are excited to expand our team. As we continue to grow our agency, we are proactively building a pipeline of exceptional individuals to connect with and consider for future opportunities.
If you are enthusiastic about the world of tech PR and are eager to embark on a rewarding career in this field, we encourage you to start the conversation by applying today. We value your interest in our agency and look forward to hearing from you.
Apply now and lets explore the possibilities together!