Head of Growth

fully flexible
Work set-up: 
Full Remote
Contract: 
Full time
Work from: 
United Kingdom, Netherlands, Germany, France

Offer summary

Qualifications:

Experience in growth leadership within the crypto industry., Strong skills in performance marketing and funnel optimization., Creative mindset with a focus on experimentation and action., Deep understanding of community-led and Web3 growth strategies..

Key responsibilities:

  • Define and execute growth initiatives aligning brand, product, and marketing.
  • Lead storytelling across channels to build trust and loyalty.
  • Own and optimize marketing channels, including website, SEO, and ad campaigns.
  • Manage and scale a high-performance, remote marketing team.

SwissBorg logo
SwissBorg Financial Services Scaleup https://swissborg.com/
201 - 500 Employees
See all jobs

Job description

At SwissBorg, our mission is to build a spectrum of investment experiences that help people redefine wealth. Our app has over 880,000+ verified users, offering the best price and liquidity across 15 fiat currencies to buy 300+ cryptocurrencies. Users can earn yield, diversify their portfolios with our themed crypto bundles, and gain access to exclusive alpha investment opportunities. Our community is rapidly expanding, with more than $1.9 billion in assets held in the app and over 55,000 premium users.

Join us in shaping the future of finance, pushing the boundaries of whats possible, and transforming the way people manage their wealth. Whether you’re in Austria or Taiwan, and whether your portfolio is worth one dollar or a million, SwissBorg provides the best tools to learn about digital currencies and manage your wealth effectively.

Join the team to help revolutionise the world together!

Were hiring a Head of Growth to lead our marketing and user acquisition strategy. Were looking for a strategic, datadriven leader with a passion for innovation and impact.

Youll define and execute growth initiatives and align brand, product, and performance marketing.

You will
  • Define and evolve SwissBorg’s bold, communitydriven brand to align with our mission of democratizing wealth.
  • Lead emotionally compelling storytelling across all channels that builds trust and longterm user loyalty.
  • Maintain a distinct market position that showcases SwissBorg’s innovations in wealth management and DeFi.
  • Build and scale a highperformance marketing team that thrives on speed, creativity, and execution.
  • Align acquisition, retention, and brand into a cohesive, highimpact strategy.
  • Foster a crossfunctional, datadriven culture with a bias toward experimentation and viral growth.
  • Lead aggressive, creative paid and organic growth strategies to drive user acquisition at scale.
  • Optimise the entire conversion funnel to ensure seamless onboarding and scalable acquisition loops.
  • Own and execute impactful gotomarket strategies for new products and regions, starting with Switzerland and France markets.
  • Transform the community into a growth engine through gamification, advocacy, and Web3native tactics.
  • Own and optimise website performance, SEO, ad campaigns, and conversion rates across platforms.
  • Manage and maximise the marketing budget with a focus on ROI, efficiency, and transparent performance tracking.

  • About you:
  • Must have growth leadership experience in crypto
  • Strong performance marketing and funnel optimisation skills
  • Creative mindset with a bias for experimentation and action
  • Deep understanding of communityled and Web3 growth
  • Proven ability to build and lead remote, highenergy teams
  • Datadriven approach paired with strong brand instincts
  • Collaborative, executionfocused, and userobsessed
  • Why you should apply:

    Freedom to build the company of your dreams
    Learn with (super cool) experts in finance, engineering, AI, psychology and business
    BORG bonus based on our meritocratic system
    Flexible working hours
    25 working days of vacation + local holidays
    Well provide you with a MacBook and a cutting edge tech stack to help you do your best work
    Annual company and team retreats Wed love to see you at the next one!
    •

    Required profile

    Experience

    Industry :
    Financial ServicesFintech: Finance + Technology
    Spoken language(s):
    English
    Check out the description to know which languages are mandatory.

    Hard Skills

    Marketing Performance Measurement And ManagementCommunity DevelopmentConversions (API)Data StrategyWeb Performance OptimizationCampaign ManagementSearch Engine OptimizationGamificationDigital Marketing

    Other Skills

    • Leadership Development
    • Team Building
    • Creativity
    • Collaboration
    Are you interested?

    Head of Growth Related jobs

    See more Head of Growth jobs