Preferred background in marketing automation and technology stacks like mParticle, Segment, or Tealium.
Experience in creating and implementing integrated marketing communications via email and push notifications.
Strong analytical skills and ability to work independently and in cross-functional teams.
Requirements:
Drive creation, execution, and optimization of automated marketing programs.
Understand and implement technical requirements for marketing automation.
Collaborate with teams to improve operational efficiency using tools like Confluence and Jira.
Analyze and resolve issues related to adtech and martech implementations.
Job description
Experience – Minimum 6+ years
Job Description
This role will help drive creation, execution, and optimization of automated marketing programs through a deep understanding of the technical requirements
Will require 12 years of handson work with Braze, and preferred background in other ecosystem tools
(e.g. mParticle)
Qualifications
Required is 12 years of handson experience with Braze
Preferred is several years of marketing automation and technology experience, understanding key components of marketing technology stacks, such as with mParticle (or Segment, Tealium AS, etc.)
Experience crafting and implementing integrated marketing communications primarily leveraging emailpush, with a successful track record of measurable results
Strong analytical skills and ability to work both independently and on crossfunctional teams
Ability to work in an agile, fastpaced environment leveraging tools such as Confluence and Jira to optimize operational efficiency, with proven success in organizational skills
Strong track record demonstrating ability to critically examine issuesobstacles and logically approach the correct solutions involving complicated adtechmartech implementations
Highly organized selfstarter with ability to manage tasks independently
Front end development experience is a plus but not a requirement
