Marketing and Brand Manager (Remote)

extra holidays
Work set-up: 
Full Remote
Contract: 
Experience: 
Mid-level (2-5 years)
Work from: 

Offer summary

Qualifications:

Proven experience in online lead generation and direct response marketing., Strong background in performance marketing, data analysis, and campaign testing., Experience managing marketing budgets and optimizing ROI., Excellent communication and leadership skills..

Key responsibilities:

  • Launch and manage lead generation campaigns across various channels including TV, radio, podcasts, and social media.
  • Test and analyze new marketing channels to optimize strategies.
  • Develop and implement innovative growth-focused marketing plans.
  • Collaborate cross-functionally to align marketing efforts with business objectives.

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LegalMatch Law Practice SME http://www.legalmatch.com/attorneys/
51 - 200 Employees
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Job description

As Marketing & Brand Manager Sr. Retention & Direct Response Manager, you will be responsible for driving online lead generation through both traditional and nontraditional marketing channels, including TV, radio, podcasting, influencer marketing, and social media. This is a handson role, where you will identify, test, and optimize new campaigns that expand our reach into untapped markets.

We’re looking for someone who will thrive in building and experimenting with marketing strategies that go beyond the usual playbook. If you love testing new channels, analyzing results, and scaling highperforming campaigns, this role is for you.

Your responsibilities include:

  • Launching and managing lead generation campaigns in TV, radio, podcasts, influencer marketing, digital billboards, social media, and AI assisted voice channels.
  • Continuously testing new marketing channels, analyzing data to refine strategies
  • Developing and executing innovative growthfocused marketing plans
  • Optimizing campaign performance using AB testing, audience targeting, and conversion tracking
  • Working crossfunctionally to align marketing efforts with business goals
  • Staying ahead of industry trends to identify new opportunities for expansion
  • Managing budgets, track ROI, and report on campaign success
    • Requirements

      • Proven experience in online lead generation or sales with a focus on direct response campaign measurement using both traditional and nontraditional channels
          • Strong background in performance marketing, data analysis, and campaign testing.
          • A handson, testandlearn mindset with the ability to move quickly.
          • Experience managing marketing budgets and driving ROI.
          • Excellent communication and leadership skills.
            • We’re looking for someone who is:

              • Proactive, adaptable, and flexible in a dynamic environment
              • Professional and dedicated to excellence
              • Willing to go the extra mile to achieve exceptional results
              • A strong team player who thrives in collaboration
              • Committed to continuous improvement and open to experimenting with new approaches
                • At LegalMatch Philippines, we offer a dynamic and innovative environment where you can grow and make a real impact in legal tech. Join our team, collaborate with passionate individuals, and take the next step in your career. Apply today!

Required profile

Experience

Level of experience: Mid-level (2-5 years)
Industry :
Law Practice
Spoken language(s):
English
Check out the description to know which languages are mandatory.

Other Skills

  • Collaboration
  • Adaptability
  • Communication
  • Leadership
  • Teamwork
  • Proactivity

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