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Senior Executive AM Digital Marketing

Pilgrim

Roles & Responsibilities

  • 3-5 years of experience in digital marketing, especially in performance campaigns for high-growth D2C brands.
  • Proven ability to manage Meta advertising campaigns with a monthly budget of at least ₹50L.
  • Hands-on experience with Google UAC, Shopping campaigns, and programmatic advertising is preferred.
  • Strong analytical skills and a positive attitude towards work.

Requirements:

  • Develop and execute brand and performance marketing campaigns on Meta and Google platforms.
  • Manage the company's D2C platform sales and optimize online sales activities.
  • Ensure the website's user experience, including design, content, and navigation, aligns with brand goals.
  • Coordinate with cross-functional teams to ensure smooth operations and implement marketing strategies.

Job description

Greetings from Pilgrim,
We are looking for a Senior Executive AM Digital Marketing (experienced in handling 50L pm budget on Meta Ads),
5 days working,
Location Mumbai (Andheri East, Chakala).

Overview Of the Job:
 Strategy and execution of the brand and performance campaigns on Meta & Google.
 Coordinate with crossfunctional teams to build brandcategory specific intelligence.
 Passionate about digital marketing space and building a high scale startup.
 High on energy and problemsolving attitude.

Job Description:
 Drive the brands D2C platform.
 Responsible for the Brands D2C platform sales. Monitor and enhance the online sales activity.
 Ensure User Experience of the website including Design & Aesthetics, Content, and Navigation, Branding.
Marketing, Performance, checkout funnel and promotional campaigns.
 Ensure that all ecommerce activity is consistent with the brand sense of purpose.
 Manage Competitive, market and best practices intelligence.
 Analyze digital role in the consumer path to purchase & consumer online searches.
 Achieve excellence through optimization and innovation.
 Maintain monthly and quarterly calendar for offers and events on the website.
 Do Revenue & Budget planning every month.
 Daily Report Management and Monitoring.
 Coordinate with crossfunctional teams for making sure all operations are smooth.

What You Will Need:
 35 years of experience in running performance campaigns for high growth (D2C) brands.
 Experience of running Meta Campaigns on a budget of minimum ₹50L+ per month.
 Hands on experience with Programmatic, Google UAC and Shopping campaigns will be preferred.
 Preferred if in additional exposure in running large scale display native ads.
 Excellent Analytical Skills.
 Positive attitude towards work.

Regards,
HR Team.
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