About US

Founded in 2018, with employees across the world, The Block is the leading research, analysis, and news brand in the digital asset space. The Blocks team spans 5 continents and 15+ time zones, covering the global cryptocurrency space 247. At The Block, we see digital assets as a ubiquitous part of the future. As this space continues to evolve, we view our role as the trusted moderator and authoritative voice for those who invest in, work with, make decisions about, or seek to understand digital assets.

The Block delivers deep insight into how the emerging digital assets sector interacts with traditional finance, technology, governments, and markets. We reach hundreds of thousands of technologists, financial market participants, Fortune 500 professionals, global service providers, policymakers, and more through our main website, dedicated Research Portal, podcast, and events.

Why Join The Block

Shape the narrative of crypto education, media, and research not just follow it Join a company thats respected in the space and has the audience, platform, and reach to move markets Work remotely with a highperformance team that values ownership, speed, and clarity Be part of a business thats expanding beyond media into SaaS, certification, and enterprise offerings Competitive comp, equity, and benefits package The Block is an equal opportunity employer. We celebrate diverse perspectives and are committed to building an inclusive team across race, gender, identity, age, and background.

About the Role
We are seeking a proactive and detailoriented Intern to support our sales BDA and outreach efforts. The successful candidate will focus on researching and validating leads, and setting qualified meetings for our Account Executives (AE’s).

This role also includes a component of Campaign Management and will oversee the planning, execution, and optimization of advertising campaigns and sponsorships on The Block’s platform. This role involves collaborating with internal teams (Sales, Marketing, Design, and AdOps) and external stakeholders to deliver bestinclass client experiences while ensuring campaigns align with The Block’s brand standards and strategic goals.

The ideal candidate is detailoriented, datadriven, and passionate about digital advertising and the crypto industry.This role offers an excellent opportunity to develop skills in lead generation, data validation, and industry research within a fastgrowing blockchain industry.

This role has the potential to be converted into a full time position upon successful completion of the internship.

What You Will Do
BDA Key Responsibilities:
Conduct detailed research to identify and compile potential leads within the blockchain and crypto industry.
Validate lead data to ensure accuracy and relevance.
Prioritize and qualify leads based on established criteria.
Schedule and coordinate meetings for AERs with highpotential prospects.
Maintain and update lead databases with accurate and current information.
Assist in creating outreach strategies based on research insights. Collaborate closely with the sales team to improve lead quality and conversion.
Stay informed about industry trends and key market players.
Support managing the digital campaigns

Campaign Management Key Responsibilities
Campaign Planning and Execution: Develop and execute advertising campaigns and sponsorships, ensuring alignment with client objectives and The Block’s policies. Coordinate campaign timelines, deliverables, and goals.
Stakeholder Collaboration: Work closely with Sales, Marketing, Design, and AdOps teams to manage campaign logistics, creative assets, and client communications. Act as a liaison between The Block and advertisers to ensure seamless delivery.
Performance Monitoring and Optimization: Analyze campaign performance metrics (e.g., impressions, clickthrough rates, conversions) and optimize strategies to maximize ROI. Provide regular and adhoc reports to clients and internal stakeholders.
Ad Placement Management: Oversee the placement of sponsorship and ad content, ensuring compliance with The Block’s guidelines (e.g., no promotion of specific tokens, gambling, or NFT sales). Utilize programmatic and directsold advertising tools to achieve campaign goals.
DataDriven Decision Making: Use data insights to refine targeting strategies, optimize ad placements, and enhance campaign performance. Monitor budgets and ensure costeffective execution.
Client Relationship Management: Participate in clientfacing calls, provide updates, and deliver postcampaign wrap reports, including proof of delivery (e.g., screenshots, content clips). Build strong relationships to support longterm partnerships.
Industry Awareness: Stay updated on digital advertising trends, programmatic buying, and the crypto industry to inform campaign strategies and maintain The Block’s competitive edge.
Compliance and Quality Control: Ensure all campaign materials adhere to The Block’s brand identity and industry regulations.

What Are We looking for
Graduating in 2025 or by Q2 2026 or recently completed a degree in Business, Marketing, Data Science, Economics, or a related field.
Selfmotivated with a proactive attitude and a strong desire to learn and grow our business.
Strong research and analytical skills.
Detailoriented with excellent organizational abilities.
Effective communication skills, both written and verbal.
Proficiency in Excel, CRM tools, and online research tools.
Familiarity with blockchain technology and the cryptocurrency industry a plus.
Work location & Authorization

Candidates must have the legal right to work in the country where they reside or where this role is based without sponsorship.

Compensation & Benefits

We offer competitive, locationbased compensation. Our total rewards include:Remote work flexibility and office stipend
Paid time off (local holiday policies respected)
Health and wellness benefits (varies by location)
Flexible PTO

Working Hours & Time Zones

This role is open to candidates in [regions or time zones].You’ll primarily collaborate with team members in [UTC offset or countries]. We promote async work but may require some overlap hours.

Equal Opportunity Statement

The Block is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.

Pursuant to applicable pay transparency laws, we are disclosing the compensation range for this role. The actual salary may vary based on several factors, including jobrelated skills, experience, and location.

Business Development (BDA) Intern

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