User Acquisition Team Lead

Description

CrazyLabs is a top 5 mobile games publisher with over 7 Billion downloads to date, a worldwide leader in hypercasual games development, distribution, and innovation.

Were looking for a Mobile User Acquisition Team Lead to handson manage user acquisition campaigns and to work closely with the creative, analytics, and product teams.

What You Will Be Working On

• Lead and own the UA strategy for newly released games, driving their growth and maximizing profitability.
• Manage and mentor a team of UA managers, fostering a collaborative, highperforming team environment.
• Collaborate with the creative team to codirect and optimize creative strategies.
• Work alongside the product team to monitor performance, address challenges, and highlight growth opportunities.
• Monitor performance metrics and budgets across all phases of game launch and scaling.
• Handson management and optimization of largescale paid marketing campaigns to exceed monthly goals.
• Lead strategic discussions with marketing platform partners to identify growth opportunities.
• Clearly communicate plans, progress, and challenges to management and crossfunctional teams.
• Promote knowledge sharing across the marketing team and contribute to developing team capabilities.
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  Requirements

  What We’re Looking For

  • 4+ years of experience as a UA managerlead in a gaming company – Must.
  • Proven experience leading a team of UA professionals, including coaching, delegation, and performance management.
  • Deep analytical skills, with a proven ability to analyze data trends and derive actionable insights.
  • Solid track record of managing largescale campaigns, especially on platforms like Facebook or Google Ads.
  • Proficiency in Excel for data manipulation, trend visualization, and correlation analysis.
  • A collaborative leader and excellent communicator who thrives in crossfunctional environments.
  • Ability to adapt quickly to change and manage multiple priorities in a fastpaced setting.
  • Strong businesslevel English.
  • Selfmotivated, proactive, and accountable.
  • Highly organized and processoriented.

  • What We Offer

    • A supportive and creative international team of professionals.
    • Highimpact role with the opportunity to shape our next hit mobile game.
    • Encouragement of continuous learning and professional growth.
    • Fully remote work flexibility.
    • Competitive compensation package.
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