Creative Producer - AI

Posting for Lab8

Lab8 is a productized content execution company helping fast-growing US brands scale content through clean systems, high-quality creative, and lean teams. Were not a traditional agency. We run like a machine.

We are seeking a Creative Producer/Director to lead the strategic vision and execution of content across the clients social platforms. This is a hands-off creative leadership role; youll define the "why" and "what," not the "how" (no writing/designing/editing). Youll orchestrate bold, culturally savvy ideas while leveraging AI tools (like Google Veo3 AI and Kling AI) to innovate video production.

This Role Is For You If You:
Get It
You live and breathe creative leadership. Youve navigated agencies, managed high-stakes client expectations, and led teams without hand-holding. You know how to align creative vision with business goals and youre fluent in the unspoken rules of U.S.-led digital culture. AI tools? Already in your toolkit.
Want It
Youre here to build, not just execute. You want ownership, to shape a brands voice, collaborate directly with a founder, and grow something ambitious. Youre not looking for a passive role; youre hungry to lead, innovate, and leave a mark.
Capacity to Do It
Youre battle-tested. You can juggle fast-turn projects, mentor creatives, and keep cool under pressure. This isnt your first rodeo, youre ready to hit the ground running (on US hours, full-time, no side gigs). Distractions? Zero tolerance.


Responsibilities

• Own the creative vision: Develop and execute high-impact content that elevates clients digital presence.
  
• Brand voice guardian: Define and maintain a distinct, globally resonant tone (with an innate pulse on U.S. and international trends).
  
• Thought leadership: Drive provocative cultural commentary and agency storytelling that positions us as industry leaders.
  
• AI-powered production: Spearhead the use of generative video tools (Veo3, Kling, etc.) to streamline workflows and pioneer new formats.
  
• Cross-functional collaboration: Partner with strategy, creative, and leadership teams to align content with business goals.
  
• Fast-paced leadership: Guide editors, clients, and creators in a deadline-driven environment, balancing innovation with scalability.
  

Who You Are

• A strategic creative, not a doer (no writers/designers/editors need apply). You think big picture.
  
• Agency-veteran, with a portfolio of social/digital work that blends creativity and business impact.
  
• Globally minded, with a natural feel for U.S.-led cultural currents and digital trends.
  
• AI-curious: Hands-on experience with AI video tools is a must, you geek out on tech that transforms storytelling.
  
• A collaborator: You thrive under pressure, manage stakeholders deftly, and inspire teams without micromanaging.
  

Requirements:

• 5+ years in a content, agency, or marketing company
  
• Strong background managing remote teams and creative workstreams
  
• Strong organizational skills and follow-through
  
• Comfortable being the face of the company with clients
  
• Wants to commit full-time to one company and grow into a leadership role
  
• Strong written and spoken English with a native US tone
  

Why Lab8?

• 100% remote: Work from anywhere, with a globally distributed team.
  
• Shape the future: Define the voice of a disruptive agency and its flagship client.
  
• Tech-forward playbook: Access to the latest AI tools and creative tech.
  
• No bureaucracy: Just high-impact creativity and smart, passionate people.