Offer summary

Qualifications:

Minimum 3 years of experience in social media, preferably in a B2B SaaS environment., Excellent copywriting and content creation skills, including text, image, and video., Understanding of SEO, web traffic metrics, and online marketing channels., Strong communication skills and familiarity with social media platforms like LinkedIn and Twitter..

Key responsibilities:

Develop and implement social media strategies aligned with business goals.

Create and manage multi-channel social media calendars and content.

Monitor and analyze social media campaign performance and KPIs.

Engage with online communities and respond to followers to boost brand awareness.

Job description

Company Description

At INSIDEA, we are a fully remote organization, hiring top talents from across the globe to deliver exceptional digital marketing and HubSpot solutions. Our diverse services are designed to enhance your brand’s online presence and drive real, measurable growth. From marketing optimization and content creation to full-scale HubSpot integration, we provide a holistic approach to transform your digital experience and maximize performance.

To learn more about the company, please visit www.insidea.com

Job Description

We are looking for a talented Social Media Specialist to run our client’s social media pages and oversee online presence by

Creating engaging content
Creating strategies
Monitoring usage statistics
Managing social campaigns
Staying up-to-date with digital technologies and social media trends
Possessing outstanding communication abilities.
Briefly, managing the Client’s social media presence to grow the online traffic and consumer interaction to boost our marketing and sales efforts.

Responsibilities & Duties

Design and Implement social media strategies aligning with business goals
Create multi-channel social calendars with complete ownership of the copy.
Define vital social media KPIs, set specific objectives, and report on ROI
Research on current benchmark trends and audience preferences
Communicate with followers and respond to their queries timely
Engage in social media communities by responding to social media posts and developing discussions
Measure the success of every social media campaign
Analyze competitor activity periodically
Work closely with designers to ensure top-notch content quality
Suggest and implement new content types to develop brand awareness and drive engagement

Qualifications

3+ years of proven work experience in social media, preferably in a B2B SaaS company
Excellent copywriting skills
Ability to deliver creative content (text, image, and video)
Understanding of SEO and web traffic metrics
Knowledge of online marketing channels
Excellent communication skills
Familiarity with web design is an added advantage.
Good understanding of social media KPIs
Excellent knowledge of LinkedIn, Twitter, and other social media best practices

Note: It's a flexible schedule (including night availability—mostly EST) based on the job requirements.

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