7+ years of experience in event marketing., Strong background in digital, hybrid, and in-person events., Proven success in leading global event strategies., Excellent project management and communication skills..
Key responsibilities:
Develop and execute global event strategies and manage a comprehensive event calendar.
Lead the planning and execution of North American in-person, digital, and hybrid events.
Coordinate with regional teams to ensure operational alignment and brand consistency.
Manage vendor relationships, budgets, and event logistics to ensure successful event delivery.
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Caseware is the leading global provider of cloud-enabled audit, financial reporting and data analytics solutions for accounting firms, corporations and government regulators. Caseware’s innovative tools and platforms help more than half a million customers in 130 countries work smarter, dig deeper and see further as they transform insights into impact.
Caseware is one of Canadas original Fintech companies, having led the global audit and accounting software industry for over 30 years, with more than 500,000 users across 130 countries and available in 16 different languages. While you might not have heard of us (yet) over 36,000 accounting and audit professionals list Caseware as a skill on their LinkedIn profiles!
The Caseware Marketing team is looking to bring on a strategic, handson Senior Events Manager to help elevate our global event operations. This highimpact role will lead the development and execution of a unified global event strategy, with a particular emphasis on directly managing and executing events in North America.
Reporting into the marketing leadership team, this individual will oversee a comprehensive global calendar of inperson, digital, and hybrid events—ensuring alignment across regions, while operationalizing North American events endtoend. They will be responsible for driving brand awareness, customer engagement, and measurable demand generation through a scalable event strategy that balances highlevel vision with tactical execution.
❗This is a fulltime, permanent position.
📍 Location:
This is a remote position and is available to all applicants residing and eligible to work in US or in Toronto, Ontario (hybrid 3x work from office).
What you will be doing:
Global Strategy & Calendar Management:
Own the global event strategy, ensuring consistent positioning, branding, and audience targeting across all markets
Build and maintain a centralized global calendar of key events, including Casewarehosted experiences and thirdparty opportunities
Partner with regional teams to provide guidance, best practices, and operational alignment on international event execution
Present strategic recommendations on global sponsorships, speaker engagements, and flagship events
North America Focus & Execution:
Directly lead the execution of all North American events, including owned and sponsored activations, customerfacing events, field marketing experiences, and trade shows
Manage fullcycle logistics for NA events: from planning and vendor management to onsite execution and postevent analysis
Serve as the primary liaison for internal stakeholders (Sales, Product, Customer Success, etc.) in the planning of regional events
Digital & Hybrid Events:
Support the planning and execution of global digital and hybrid events including thought leadership webinars, virtual conferences, and livestreamed product launches
Present recommendations for digital event platforms and tools (e.g., registration systems, streaming tools, engagement tech, lead scanning apps,etc.)
Ensure exceptional audience experience and brand consistency across all virtual touchpoints
Operations, Promotion & Performance:
Support the development of integrated promotional strategies in collaboration with the broader marketing team, including email, social media, digital advertising, and PR
Work with Marketing Ops team to determine KPIs and performance metrics across all event types and develop a dashboard for global events reporting and insights
Manage vendor relationships, event budgets, production timelines, and inventory across digital and physical event formats
Oversee the booth inventory and event materials, ensuring onbrand, compliant, and regionally appropriate assets are available and shipped on time
Lead the swag and promotional item program, including vendor sourcing, ordering, inventory management, and regional distribution
Establish and maintain an internal Events Best Practices Guide to ensure consistency, efficiency, and scalability across all regions and event types
What you will bring:
7+ years of experience in event marketing,
A strong background in digital, hybrid, and inperson events
Demonstrated success in leading global event strategies
Exceptional project management and crossfunctional leadership skills
Working knowledge of event tech platforms and tools
Outstanding written and oral communications skills
Leadership and strong interpersonal skills
Comfortable with regular travel
Problemsolving and management through stressful situations
Project management, timelines, and task management
Facilities management, audiovisual, room layouts and design
Production, staging, and onsite execution
Ensuring excellent customer service and quality delivery
Menu planning and design
SupplierVenue sourcing and management
Contracting, negotiations, and compliance
Risk assessment and management (emergency planning)
Event budgeting and financials
Evaluations, reporting and analysis
Working knowledge of Excel, Power Point, Word and cloudsharing programs
Understanding of social media in event settings
Whats in it for you:
▪️Innovation is at our core. We work with cuttingedge technology in accounting and financial reporting, constantly pushing the boundaries to create impactful software solutions.
▪️We are committed to a collaborative culture, where your ideas are valued, and knowledge sharing is encouraged within a supportive, inclusive team.
▪️Worklife balance is important to us. We offer flexible work options, remote opportunities, and generous timeoff policies to ensure a healthy worklife balance.
▪️We offer competitive compensation, including a competitive salary and comprehensive benefits such as health insurance and retirement plans.
▪️We are driven by impactful work. Your contributions directly affect how our clients manage financial processes and drive their success.
▪️Recognition and rewards matter to us. We celebrate hard work through recognition programs, performance bonuses, and opportunities for career growth.
▪️We embrace global opportunities. Work on international projects and collaborate with a diverse, global team.
About Caseware:
Casewares cuttingedge software products are meticulously designed for accounting firms, corporations, and governments. Our teams are continually collaborating, innovating, and building upon our existing suite of products. With a customerfocused mindset, we are building technology that is shaping what the future of audits, financial reporting, and financial data analytics will look like.
With a recent strategic investment from Hg Capital in 2020, Caseware is now in its next major growth phase as we double down on the people and products that have made Caseware so successful to date.
One of Casewares core values is Many Voices, One Team and with that in mind, were dedicated to building teams as diverse as our customers in an equitable and inclusive way. We welcome and encourage candidates of all backgrounds to apply. Should you require accommodations or have any questions at any point during the application or interview process, please email our People Operations team at talent@caseware.com.
Background Check:
Any candidates successful in obtaining an offer for a position will need to successfully complete a background check through Certn.co which typically includes an Identity Verification and Criminal Record Check. Executives and Senior Managers will undergo a Soft Credit Check as well. Candidates residing in the Netherlands and Germany are excluded from undergoing background checks via Certn.co
Security and Fraud:
Caseware takes the security of candidates seriously. All legitimate communication from us will come from email addresses ending in @caseware.com and our open positions are always listed on reputable job boards and on our website https:jobs.lever.cocaseware. We will NEVER ask for payment or financial information from you. If you receive an unsolicited job offer, proceed with extreme caution.
Required profile
Experience
Level of experience:Senior (5-10 years)
Spoken language(s):
English
Check out the description to know which languages are mandatory.