Offer summary

Qualifications:

Experience in growth marketing or digital marketing roles., Strong understanding of multi-channel marketing strategies including email, paid search, and social media., Proficiency with analytics tools and A/B testing to optimize campaigns., Bachelor's degree in Marketing, Business, or related field..

Key responsibilities:

Develop and manage multi-channel marketing campaigns to increase user acquisition and activation.

Own growth KPIs and use analytics to measure and optimize campaign performance.

Lead experiments to identify scalable channels that improve conversion rates and reduce customer acquisition costs.

Collaborate with customer success to develop lifecycle marketing strategies that foster user engagement and retention.

Job description

At Unstructured, we’re building the data infrastructure that powers generative AI. Our technology transforms PDFs, HTML, Word docs, images, and more into highperformance pipelines for large language models. Recognized as the industry leader in ETL for LLMs, Unstructured has been downloaded more than 38 million times and is trusted by over 60,000 companies—including nearly half of the Fortune 500.

We’ve been named the #24 Most Innovative Company in the World by Fast Company and are proud to be featured in the Forbes AI50 list. Now, we’re entering our next chapter and looking for a Growth Marketing Leader to drive the next wave of customer acquisition and engagement.

About the Role
As a Growth Marketing Lead, you’ll own the strategy and execution of Unstructured’s growth engine. From running datadriven acquisition campaigns to building lifecycle programs that turn interest into activation and engagement into retention, this is a highimpact, handson role with significant influence on Unstructured’s revenue and product adoption.

Key Responsibilities:Develop and manage multichannel marketing campaigns (email, paid search and paid social) aimed at increasing user acquisition and activation.
Own growth KPIs, leveraging AB testing, analytics, and performance metrics to measure success and continuously optimize campaigns.
Lead experiments and identify scalable channels that enhance conversion rates and reduce customer acquisition costs.
Drive demand generation through targeted campaigns, SEO, and content initiatives tailored to our ICPs
Leverage analytics tools to track customer behavior, identifying user segments and optimizing the user journey for increased engagement and retention.
Work closely with customer success to develop lifecycle marketing and engagement strategies that foster longterm relationships with users.

Benefits:Competitive salary and commission structure.
Flexible working hours and remote working opportunities.
Health, dental, and vision benefits.
Opportunities for professional growth and development in an innovative tech company.
Join Unstructured and be part of a team thats shaping the future of unstructured data.