Growth Marketing Manager (B2B Performance Focus)

Work set-up: 
Full Remote
Contract: 
Experience: 
Senior (5-10 years)
Work from: 
Germany

Offer summary

Qualifications:

At least 3 years of experience in performance marketing, especially with LinkedIn and Google., Strong track record in B2B marketing with proven impact on pipeline and revenue., Deep understanding of Sales-Led Growth strategies and execution., Hands-on experience with HubSpot, attribution modeling, and lead capture flows..

Key responsibilities:

  • Manage high-performing campaigns across LinkedIn, Google, Meta, and other paid channels.
  • Optimize campaign ROI using attribution models and full-funnel insights.
  • Design and refine lead capture flows with HubSpot, forms, and tracking tools.
  • Develop hypotheses, conduct A/B tests, and track metrics to validate growth ideas.

Synthflow AI logo
Synthflow AI https://synthflow.ai
11 - 50 Employees
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Job description

Synthflow AI is a no-code platform for deploying voice AI agents that automate phone calls across contact center operations and business process outsourcing (BPO) at scale. We help mid-market and enterprise companies manage routine calls to save teams time and resources.

Our agents have already delivered measurable impact:

  • Over 5 million hours of contact center operations saved

  • 35% more calls answered compared to non-AI operators

  • 45 million calls handled with a 99.9% uptime

Backed by Accel, Atlantic Labs, and Singular and trusted by over 1,000 customers, our growth leads an industry shift toward sophisticated and accessible conversational AI.

About the Role

We’re looking for a hands-on Growth Marketing Manager with a performance-first mindset and deep experience across B2B growth channels. This is not a lifecycle or brand marketing role: it’s about building repeatable growth engines, experimenting with tactical GTM levers, and driving measurable pipeline.

You’ll be instrumental in designing and executing growth programs that scale our go-to-market motion within the US. You know how to test fast, scale what works, and ruthlessly prioritize what moves the needle.

Responsibilities
  • Run high-performing campaigns across LinkedIn, Google, Meta, and other paid channels

  • Optimize campaign ROI with sharp attribution models and full-funnel insights

  • Design and iterate on lead capture flows using HubSpot, forms, and tracking tools

  • Drive experiments across referral, partner, and outbound-driven tactics

  • Identify and unlock scalable acquisition loops and growth engines

  • Develop hypotheses, A/B tests, and metrics tracking to validate ideas

  • Build BD-style partnerships and support product partnerships (nice to have)

  • Support analyst outreach (Gartner, Forrester) to strengthen market credibility (nice to have)

  • Lead with a US-first mindset and GTM targeting strategy aligned with US buyer behavior

Requirements
  • 3+ years of experience in performance marketing, especially across LinkedIn and Google

  • Strong track record in B2B marketing with proven pipeline and revenue impact

  • Deep understanding of Sales-Led Growth strategy and execution

  • Hands-on experience with HubSpot, attribution modeling, and lead capture flows

  • Strong analytical skills and experimentation rigor

  • Startup-stage comfort: Series A/B experience, scrappy and proactive

  • Excellent collaboration and communication across marketing, sales, and product

Nice to Have
  • Experience with growth partnerships or BD

  • Exposure to analyst relations and ecosystem marketing

  • Familiarity with referral programs or outbound experimentation

  • US GTM experience, especially in high ACV ($200K+) sales

What We're Not Looking For
  • Lifecycle marketers focused only on CRM/email

  • Corporate managers without hands-on experience

  • PLG-only profiles with no sales motion exposure

  • Freelancers looking to convert to full-time

  • Shallow performance marketers without experimentation depth

Location
  • This role is a hybrid from Berlin (preferred), London, or New York

Founded in Berlin in 2023 by serial entrepreneurs Albert Astabatsyan, Hakob Astabatsyan, and Sassun Mirzakhan-Saky, Synthflow AI democratizes access to advanced voice AI with a no-code platform that lets enterprises easily create, deploy and scale natural-sounding, cost-effective voice agents tailored to their business needs.

Required profile

Experience

Level of experience: Senior (5-10 years)
Spoken language(s):
English
Check out the description to know which languages are mandatory.

Other Skills

  • Analytical Skills
  • Collaboration
  • Communication

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