Offer summary

Qualifications:

Proven experience in managing LinkedIn accounts and content creation., Strong understanding of LinkedIn outreach tools like Dripify or Expandi.io., Excellent communication and personalization skills for social media engagement., Bachelor's degree or relevant experience in marketing, communications, or related fields..

Key responsibilities:

Manage multiple LinkedIn profiles and build targeted networks.

Create and schedule engaging LinkedIn content aligned with strategic goals.

Monitor and optimize outreach campaigns to increase booked meetings.

Track and report on campaign and content performance metrics.

Job description

About Penbrothers

Penbrothers is an HR & remote talent management partner and one of the fastest growing companies in the Philippines. We provide talented Filipinos with global opportunities in high-growth startups and dynamic companies, from the comfort of their own homes.

About the Client

Our client is a U.S.-based specialty tax services firm that helps businesses maximize tax credits, deductions, and incentives through expert advisory and compliance support. With a national footprint and over 20 years of experience, their team is composed of tax attorneys, CPAs, engineers, and valuation experts - delivering tailored solutions to companies across a wide range of industries. Recognized for their deep technical expertise, commitment to client education, and strategic approach to tax savings, the firm serves both direct clients and CPA partners across the U.S. They are headquartered in Pasadena, California, with team members distributed nationwide.

About the Role

As the LinkedIn Account Manager & Content Specialist, you will manage multiple executive LinkedIn profiles, build targeted networks, run automation campaigns, and craft value‑driven content that turns connections into booked meetings. Think of yourself as a personal brand “behind-the-scenes operator” focused on measurable pipeline growth rather than corporate social posts.

Work hours: 6AM – 3PM PST / 9AM – 6PM EST / 9PM - 6AM MNL Time

Work set-up: Remote

What you’ll do

LinkedIn Outreach Campaigns

Set up and manage automated outreach campaigns using tools like Dripify, Expandi.io, or similar.
Optimize connection request sequences, follow-up messaging, and inbox monitoring.
Grow connections with the right audience using Sales Navigator. Track response rates and adjust tactics to increase booked meetings.
Schedule qualified meetings directly into partners’ calendars.

Inbox Management & Lead Routing

Monitor inboxes for all assigned partners.
Identify warm leads and opportunities, flag messages that require partner responses.
Maintain a high level of personalization without losing efficiency.

Content Development

Create 2–3 LinkedIn posts per partner per week that align with their voice and KBKG’s strategic initiatives.
Draft and schedule 2-3 Linkedin Posts that align with each partner’s voice and strategic goals.
Repurpose insights from internal presentations, interviews, or podcast appearances into engaging content.

Analytics & Reporting

Track outreach KPIs: connection acceptance rate, response rate, meetings booked.
Track content KPIs: engagement rate, impressions, and profile visits.
Deliver regular reporting and optimization suggestions.

Other functions: