Offer summary

Qualifications:

7+ years of experience in content roles, including at least 3 years in leadership., Minimum of 3 years of SaaS industry experience., Strong editorial skills with the ability to produce and guide high-quality content., Proven experience in developing and executing content strategies for B2B SaaS brands..

Key responsibilities:

Define and execute Sprinto's content strategy aligned with business goals.

Lead the development of diverse content formats like blogs, whitepapers, and social media posts.

Manage and mentor the content team to ensure quality and timely delivery.

Collaborate with marketing and sales teams to support go-to-market initiatives.

Job description

Sprinto is a leading platform that automates information security compliance. By raising the bar on infosec, Sprinto ensures compliance, enables healthy operational practices, and allows businesses to grow and scale with unwavering confidence. We are a remotefirst company with over 300+ employees, serving 2500+ customers across 75+ countries. Backed by toptier investors such as Accel, Elevation, and Blume Ventures, weve raised $32M in funding, including our most recent Series B round.

The Role:
We seek a Director for Content to spearhead Sprinto’s content vision. This role will shape how Sprinto connects with the market. You’ll be responsible for content strategy, editorial execution, brand messaging, and leading the team, driving impactful, contentdriven growth that captivates and resonates.

What You’ll Own

Content Strategy & Vision
Define and execute a highimpact content strategy aligned with Sprinto’s business goals and gotomarket motion.
Develop and manage an editorial calendar spanning blog, SEO, longform content, thought leadership, ABM, and product storytelling.
Shape and standardise brand voice, messaging, and positioning across channels.
Build and manage Sprinto’s content properties, including the newsletter, academy, and gated content.
Content Creation & Execution
Lead the development of highquality content across multiple formats: blogs, landing pages, whitepapers, ebooks, social posts, and email campaigns.
Translate complex risk and compliance topics into compelling, actionable narratives.
Collaborate with product marketing and sales to support GTM launches and sales enablement.
Drive a content repurposing engine and scale distribution across channels to maximise reach and ROI.
Organic Growth & SEO
Build and scale Sprinto’s organic pipeline through performanceoriented SEO content.
Drive visibility and engagement via strategic SEO, content clusters, and site performance.
Develop brand storytelling across topoffunnel and midfunnel assets, including ABM content.
Run experiments to improve content performance and engagement across segments.
Team Leadership
Lead and mentor a team of content writers, editors, and freelance partners.
Establish and track OKRs for the content team.
Drive editorial quality, speed, and clarity of execution.
Upskill team members across editorial craft, channel distribution, and content analytics.

Who You Are

MustHaves
7+ years of experience in content roles with at least 3 years in a leadership position.
Minimum of 3 years of SaaS experience.
Strong editorial background with demonstrated ability to produce, edit, and guide content at a high quality.
Proven experience building and owning content strategy for B2B SaaS brands targeting SMB and midmarket segments.
Handson experience running SEO programs and scaling organic growth.
Deep understanding of how content influences pipeline, sales, and brand equity.
Skilled in leading teams, collaborating crossfunctionally, and shipping content at scale.
Strong project management, communication, and stakeholder alignment skills.

NicetoHaves
Experience in the cybersecurity, compliance, or developer tools ecosystem.
Exposure to ABM programs, funnel performance metrics, and campaignled content.
Familiarity with tools like HubSpot, GA4, Semrush, Webflow, Clearbit, or similar.
Experience managing and growing contentled newsletters or editorial series.

Benefits
Remotefirst policy
5 days working with flexible hours
Group medical insurance (including parents, spouse, and children)
Group accident cover
Group term life insurance
Companysponsored laptop
Education reimbursement policy
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