Offer summary

Qualifications:

Proven experience managing Google Ads campaigns, preferably in the solar or renewable energy sector., Strong understanding of Google Ads tools, strategies, and analytics specific to the solar industry., Excellent analytical skills to interpret campaign data and optimize performance effectively., Google Ads certification is preferred, with a bachelor's degree in Marketing, Business, or a related field being a plus..

Key responsibilities:

Develop and implement strategic Google Ads campaigns for solar services.

Conduct keyword research and competitor analysis within the solar market.

Create engaging ad copy and optimize landing pages to maximize conversions.

Monitor campaign performance, analyze metrics, and make data-driven adjustments.

Job description

GLOBAL PACIFIC SUPPORT is searching for a highly skilled Google Ads Expert specializing in solar marketing to join our dynamic team. In this role, you will be responsible for creating, managing, and optimizing Google Ads campaigns specifically tailored for the solar industry. Your expertise will help us reach potential customers seeking sustainable energy solutions and drive conversions for our solar services.

Responsibilities

Develop and implement strategic Google Ads campaigns that align with the goals of our solar services.
Conduct thorough keyword research and competitor analysis to identify the best opportunities within the solar market.
Create engaging ad copy and optimize landing pages to maximize user engagement and conversion rates.
Monitor campaign performance, analyze metrics, and make data-driven adjustments to improve effectiveness.
Manage budgets, bids, and overall campaign strategies to ensure optimal use of advertising spend.
Collaborate with the marketing team to ensure consistency across all marketing channels and initiatives.
Stay up-to-date with industry trends, Google Ads updates, and best practices specific to solar marketing.
Provide regular performance reports and insights to stakeholders and recommend strategies for improvement.

Requirements

Proven experience managing Google Ads campaigns, preferably in the solar or renewable energy sector.
Strong understanding of Google Ads tools, strategies, and analytics specific to the solar industry.
Excellent analytical skills to interpret campaign data and optimize performance effectively.
Ability to create compelling ad copy that resonates with target customers interested in solar solutions.
Strong communication skills, with the ability to present findings and strategies clearly to team members and clients.
Experience in conducting A/B testing and using optimization techniques to enhance campaign results.
Google Ads certification is preferred.
Bachelor's degree in Marketing, Business, or a related field is a plus.

Benefits