Digital Marketing Specialist

Work set-up: 
Full Remote
Contract: 
Experience: 
Mid-level (2-5 years)
Work from: 

Offer summary

Qualifications:

Minimum of 2 years of experience in digital marketing roles., Proficiency in paid advertising platforms like Google Ads and Meta Ads., Experience managing Shopify stores and troubleshooting related issues., Knowledge of SEO tools and email marketing platforms such as Klaviyo..

Key responsibilities:

  • Manage and optimize paid advertising campaigns on Google and Meta platforms.
  • Handle Shopify store management, including theme editing and troubleshooting.
  • Collaborate with teams and external partners to improve marketing assets and strategies.
  • Assist in SEO efforts and email marketing campaigns to drive growth.

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FXSWEDE AB Startup https://fxswede.com/
11 - 50 Employees
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Job description

Digital Marketing Specialist

Full-time, remote (work from anywhere)

We’re looking for a Digital Marketing Specialist with a minimum of 2 years of hands-on experience in paid ads, email marketing, and Shopify site management. This is a high-impact role perfect for someone who thrives in fast-paced environments and knows how to blend data with creativity to drive measurable growth.

What You Will Do 🪄

1. Paid Advertising (Google & Meta Ads)
  • Strong foundational knowledge of Google Ads, especially Performance Max (PMAX), Shopping, and Search Campaigns

  • Capable of writing compelling ad copy, performing keyword research, and analyzing campaign data to improve ROI
    Familiarity with Meta Ads is a plus (Facebook & Instagram)

2. Shopify Management
  • Confident working with the Shopify Theme Editor and various Shopify apps

  • Able to troubleshoot basic Shopify bugs, maintain store hygiene, and resolve Shopify related customer/order issues

  • Experience with  Google Analytics, GTM, Shopify Analytics

  • Strong aesthetic eye, brand understanding, and conversion-focused mindset to contribute to landing page ideation, layout planning, and CRO (Conversion Rate Optimization)

  • Proficient in Canva for quick creative ideation and brief to share with design team

3. SEO and Organic Traffic Growth
  • Hands-on experience with tools like Semrush, Google Search Console, Google Merchant Center, and Bing Webmaster Tools

  • Collaborate with SEO agencies to improve organic traffic, keyword rankings, clicks and CTR

4. Email Marketing & Automation
  • Hands-on experience with email marketing platforms, preferably Klaviyo

  • Understanding of key D2C email flows such as Welcome Series, Cart Abandonment, and Lead Magnets

  • Able to ideate emails, review copy/design, and suggest improvements based on brand guidelines

5. Collaboration, Teamwork & Coordination
  • Work cross-functionally with internal teams (e.g. graphic designers) and external partners (SEO/email agencies, developers)

  • Coordinate asset needs like Google Shopping thumbnails, landing page creatives, and email visuals

Required profile

Experience

Level of experience: Mid-level (2-5 years)
Spoken language(s):
English
Check out the description to know which languages are mandatory.

Other Skills

  • Teamwork
  • Collaboration

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