Head of Acquisition (GEO)

We are looking for a dynamic and strategic Head of Acquisition to lead our performance marketing efforts across Afr / Mx / CIS GEOs. The main goal of this role is to build a scalable, profitable, and sustainable acquisition funnel through all available traffic channels. You’ll be responsible for setting up the department from scratch — including structure, processes, and team — while continuously evaluating traffic quality and return predictability.

We are prepared to support you, provide all necessary resources, and create conditions where your experience and skills will be fully appreciated.
Join our team and reach new heights with us!

What You’ll Be Doing:

• Work with one of these GEOs on your own product: Afr / Mx / CIS

• Build the acquisition department from scratch: team, structure, processes

• Drive only high-quality traffic, using BI tools for fraud detection and traffic analysis

• Hire and lead a high-performing team: Affiliate Managers, Head of B2B

• Manage and scale key channels: Facebook, SEO (brand/cross/non-brand), UAC, ASO, PPC, Influencer & Streamer marketing, affiliate networks

• Negotiate and improve partner deals, payout models, and performance terms

• Develop and execute a strong inbound & outbound acquisition funnel

• Build local partnerships via forums, groups, and personal networks

• Collaborate with the product team: landings, pre-landings, A/B testing, funnel localization

• Take charge of financial planning: manage $300K+ monthly budgets, channel allocation, track ROI/CPA/ARPU

• Analyze user CJMs to find friction points and boost conversions
  
  What Experience Matters to Us:

• 5+ years in gambling/betting verticals

• 2+ years in a leadership role in acquisition marketing

• Strong knowledge of Afr / Mx / CIS GEOs and best-performing traffic sources

• Proven record in scaling acquisition through strong partner relationships

• Experience in building departments from scratch

• Deep understanding of traffic quality metrics: FTD %, deposit frequency, ARPU, LTV

• Hands-on with: Paid Social (FB, TikTok, etc.), Google Ads / UAC, ASO / SEO, Influencer & Streamer marketing, Affiliate / CPA networks

• Strong partner management and deal optimization skills

• Confident managing $300K+ monthly budgets, reaching 10K+ FTDs

• Analytical thinker with solid BI tools knowledge & media planning

• Understanding of unit economics, CJM & funnel optimization

• Clear knowledge of compliance and nuances in gambling promotion in emerging markets
  
  Why you should join us:

• You will have the chance to influence the product and assemble a team that fits your vision.

• Absence of micromanagement, hierarchy, fast decision-making speed.

• Competitive salary and incentives for your contribution and result.

• Our main working schedule: 10:00 - 19:00 (UTC+2), fully remote plus coworking space payment worldwide.

• The opportunity to participate in the company's internal events: open negotiations and product meetings.

• Attending top conferences around the world.

• Perks such as paid sick leave and vacations, plus additional day off in honor of your birthday.

• Investment in both hard skills and personal skills.
   

As a team, we are constantly striving to be the best among our competitors! We offer a dynamic, forward-thinking work environment within a profitable company. We recognize that our specialists and managers are crucial to our success and are always ready to support their initiatives.

Join the best! 🚀