Offer summary

Qualifications:

Proven experience in lifestyle, real estate, or architecture writing., Strong understanding of SEO best practices and content optimization., Excellent editing and content management skills., Ability to work independently and meet deadlines in a remote setting..

Key responsibilities:

Create SEO-optimized articles and multimedia content based on editorial briefs.

Coordinate with clients and internal teams to plan and execute content strategies.

Maintain and update website content to ensure relevance and quality.

Monitor search trends and collaborate on content ideation to grow site traffic.

Job description

GREENPARK 's continued success is dependent on the strength and depth of our valued long-term client relationships.

Why the job exists

To create SEO-optimised website content to boost site traffic.
To support the Managing Editor in management of content and team (when required).
To be a gatekeeper of editorial quality on site.

What the job covers

Writing 8 articles per month, based on performance reporting, market needs and editorial brief.
Conduct basic article editing and article optimization for SEO.
Maintenance of the assigned websites, ensuring it is up to date editorially and with the latest products.
Communication with clients and brands.
Monitoring search trends for new opportunities to grow traffic.
Creative content ideation for ways to build the brand and support Greenpark clients’ goals.
Liaise with the SEO team to identify key areas of optimisation and content creation.
Working with the Editorial team to align the monthly publishing plan.

Responsibilities

Write SEO-optimised articles (including but not limited to topics on lifestyle, real estate, architechture) and copy for videos/other assets based on the content plan, working along with the client on the review process.
Attend immersion/briefing meetings with client and internally
Help to define the content calendar for the upcoming assigned projects.
Help to maintain a CMS platform which operates as an asset bank and newsroom model-writing, leading and overseeing publishing a high volume of written content, videos, and photos (produced in-house).
Reviewing all recently published content to ensure editorial and SEO standards are met.
Updating the homepage on a weekly basis.
Updating all areas of the site monthly for seasonal freshness, including main category pages, navigation items, product carousels.
Help to plan and maintain the article production and coordinating with the studio to ensure high quality and relevant outputs.
Help to guarantee production deadline and targets for the Green Park projects.
Assisting on the transcreation of content, as needed.

Optimisation and creation of articles using SEO best practice as required.
Creation of newsletters that align with key editorial narrative and audience needs.
Collaborate with the Greenpark team on the design of the project (including site sessions, categories, and speech alignment), calendar planning, SEO and technical guidelines and execution, and content production.
Acting as a brand guardian, ensuring the highest and most resonant quality bar for all content at all times.

Required profile