Offer summary

Qualifications:

Proficiency in Traditional Chinese and English, with native or near-native skills., Experience in SEO, particularly in luxury, lifestyle, or fashion sectors., Familiarity with SEO tools like Google Keyword Planner, Ahrefs, SEMrush., Strong understanding of Hong Kong and Taiwan digital consumer behavior..

Key responsibilities:

Conduct keyword research in Traditional Chinese and English for luxury content.

Identify high-value search terms across various intents.

Organize keywords into clusters aligned with content pages and FAQs.

Provide regular updates and deliverables to the SEO team.

Job description

Greenpark's continued success is built upon the quality of the assets we deliver.

Our clients trust us because we deliver top quality work efficiently, to budget and on time, with a positive attitude and the tenacity it takes to make great work happen. Great content is the common goal that fuels us all.

Our ambition is to be engaged across every aspect of our clients' business where we have the expertise and skills to such an extent that we become indispensable to them.

This role description is not a box that you are put in. It is a definition of your core responsibilities. In a company like ours, you are encouraged and expected to contribute to many wider issues.

Role Overview

We are seeking a Freelance SEO Manager to lead keyword research efforts for a luxyr brand based in Hong Kong and Taiwan. While the primary task is focused on keyword discovery, this role requires a strategic mindset and local language fluency. The ideal candidate is experienced in Traditional Chinese and English SEO and understands how local consumers search for luxury, lifestyle, and gifting-related products.

Key Responsibilities

Conduct Traditional Chinese and English keyword research for luxury jewelry, gifting, and lifestyle content
Identify high-value search terms across informational, transactional, and branded intents
Organize keywords into clusters aligned with PDPs, editorial, brand pages, and FAQs
Tag and prioritize keywords by search intent and content opportunity
Provide structured deliverables and weekly updates to the SEO Manager for APAC

Requirements

Native or near-native proficiency in Traditional Chinese, with strong professional skills in English
Experience conducting keyword research in the luxury, lifestyle, or fashion sectors
Familiar with tools such as Google Keyword Planner, Ahrefs, SEMrush, or any platform that supports Traditional Chinese queries
Strong understanding of both Hong Kong and Taiwan digital culture and consumer behavior
Detail-oriented, with the ability to deliver clean, organized keyword files

Deliverables