Offer summary

Qualifications:

At least 3 years of proven experience as a Social Media Manager or similar role., Strong knowledge of social media platforms including Facebook, LinkedIn, Instagram, TikTok, and YouTube., Experience in creative writing, content creation, and editing with tools like Canva and Adobe Creative Suite., Familiarity with social media analytics software and marketing strategies..

Key responsibilities:

Manage and optimize social media channels to increase visibility.

Develop and execute social media strategies based on research and audience analysis.

Create, publish, and analyze engaging content including videos and images.

Monitor engagement and prepare monthly reports on campaign performance.

Job description

Position: Social Media Manager
Number of hours: 10 hours/week
Schedule: EST

Tasks required:

Manage the social media channels of the client (Facebook, LinkedIn, Instagram, Twitter, Youtube, TikTok, etc.)
Set up and/or optimize company pages within each platform to increase the company's social content visibility
Schedule daily posts on different social media platforms
Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification
Analyze conversion funnels, identifying and optimizing key messaging opportunities to help attract and retain customers
Mapping out a strong long term social media strategy to create brand longevity in the market
Review site content, conversion funnels, analytics and statistics to make recommendations for new and creative growth strategies
Generate new ideas for social media posts and execute them from start to finish, including occasional video and photo editing
Generate, edit, publish and share daily content (original text, images, video, or HTML) to build meaningful connections
Stay up to date with the latest social media best practices and technologies.
Respond regularly to various engagements (Comments, DM’s, reposting, likes)
Prepare monthly progress reports to measure the success of social media campaign
Other ad hoc tasks that would be assigned

Requirements:

Must have at least 3 years of proven work experience as a Social Media Manager or a relevant experience
Experience and knowledge of sports, specifically golf, is required
Experience with creative writing and can create compelling content to effectively engage the target audience
Can work independently and with minimum supervision
Knowledge of utilizing various graphic design and video editing software
Ability to use Canva and Adobe Creative Suite efficiently
Familiarity in using social media analytics software
Excellent working knowledge of Facebook, LinkedIn, Instagram, Spotify and Tiktok for business purposes
Well versed in social media marketing and advertising
Knowledge in engaging and interacting with the different types of demographics
Strong verbal and written English communication skills
Ability to multitask and perform under tight deadlines