Principal, Healthcare Market Strategy

extra holidays - extra parental leave
Work set-up: 
Hybrid
Contract: 
Salary: 
174 - 261K yearly
Work from: 
Boston (US)

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Analog Devices Information Technology & Services Large http://www.analog.com
10001 Employees
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Job description

About Analog Devices

Analog Devices, Inc. (NASDAQ: ADI ) is a global semiconductor leader that bridges the physical and digital worlds to enable breakthroughs at the Intelligent Edge. ADI combines analog, digital, and software technologies into solutions that help drive advancements in digitized factories, mobility, and digital healthcare, combat climate change, and reliably connect humans and the world. With revenue of more than $9 billion in FY24 and approximately 24,000 people globally, ADI ensures today's innovators stay Ahead of What's Possible™. Learn more at www.analog.com and on LinkedIn and Twitter (X).

          

Market Strategy Lead – Healthcare

The Analog Garage is ADI’s Research and Advanced Development Center in downtown Boston and empowers ADI by pioneering breakthrough technologies. The Healthcare Innovation team is applying cutting-edge signal processing, machine learning, sensing, and system design to build breakthrough solutions for clinical care and healthcare delivery. We aim to redefine how data is captured, interpreted, and acted upon in medical and remote care settings, with a focus on advancing patient outcomes and enabling smarter, safer, and more efficient care.

Role Description
We are seeking an experienced and visionary leader to explore and shape new market opportunities at the intersection of technology and clinical care. You will lead strategic discovery efforts focused on medical devices and equipment, working collaboratively across business and technical teams to identify, validate, and develop transformative healthcare solutions. Your efforts will help shape product directions, unlock new business opportunities for ADI, and accelerate the success of early-stage programs.

You will work closely with cross-functional R&D teams to identify the performance attributes and system requirements that drive clinical and regulatory success, while also aligning with user and market needs. You’ll serve as a key connector between technology capabilities and healthcare applications—guiding technical teams through early customer discovery, unmet need validation, and go-to-market strategy formulation.

Responsibilities

  • Business Strategy Leadership: Lead the development of data-driven business strategies and exploratory road-maps for early-stage healthcare innovations incubated within the Analog Garage.
  • Cross-Functional Collaboration: Foster strong collaboration with Advanced Technology teams within Analog Garage and with other organizational stakeholders — technical, business and sales teams with Analog Devices’s core verticals such as healthcare and consumer — to ensure seamless transition from concept to commercialization.
  • Customer Discovery & Unmet-Need Validation: Drive structured discovery with clinicians, hospital systems, payers, and device manufacturers to surface and prioritize high-impact, clinically meaningful unmet needs.
  • Market, Competitive & Trend Analysis: Continuously analyze market dynamics, competitor positioning, and emerging technologies to identify white-space opportunities and shape differentiation strategy.
  • Regulatory, Standards & Reimbursement Intelligence: Monitor and interpret FDA pathways, global regulatory changes, and reimbursement mechanisms; translate findings into product-development and commercialization plans.
  • Value Proposition & Business-Case Development: Build quantitative value propositions that articulate clinical, economic, and workflow benefits for providers, payers, and end-users, including ROI models.
  • Clinical Validation & Early Evidence Planning: Shape early clinical-study strategies, proof-of-concept protocols, and key success metrics to de-risk technology and support downstream regulatory submissions.
  • Go-to-Market & Commercialization Pathways: Formulate partnership, channel, and pricing strategies for new devices and connected-care solutions, leveraging existing ADI customer relationships while cultivating new ecosystem partners.
  • Program Leadership & Productization: Lead or co-lead high-potential initiatives from concept through early productization, ensuring milestone delivery, resource alignment, and transparent stakeholder communication.
  • Scalable Processes & Knowledge Sharing: Design repeatable tools, dashboards, and cadences that distill market insights and enable cross-functional teams to make fast, data-driven decisions.

Preferred Qualifications

  • 15+ years industry experience in product strategy, market research or business development in the healthcare sector, especially medical devices and/or digital health
  • Advanced degree (PhD or Master’s) in Biomedical Engineering, Electrical Engineering, Health Technology, or related fields
  • Experience navigating regulatory pathways, including U.S. FDA 510(k) and PMA submissions, and EU MDR conformity assessments, in collaboration with clinical partners
  • Background in new and emerging technologies (e.g., AI in diagnostics, wearable sensors, connected medical platforms)
  • Start-up or entrepreneurial experience bringing healthcare technologies from concept to market
  • Strong understanding of clinical workflows with direct experience in chronic (disease management, remote monitoring) or acute (emergency, triaging, continuous in-patient monitoring) healthcare settings
  • Strong understanding of healthcare systems, care delivery models, medtech economics and value-based healthcare
  • Track record of cross-functional leadership, customer engagement, and strategy development
  • Excellent communication skills; capable of synthesizing complex healthcare topics for diverse technical and non-technical audiences
  • Familiarity with risk management, usability, and quality systems in regulated environments

For positions requiring access to technical data, Analog Devices, Inc. may have to obtain export  licensing approval from the U.S. Department of Commerce - Bureau of Industry and Security and/or the U.S. Department of State - Directorate of Defense Trade Controls.  As such, applicants for this position – except US Citizens, US Permanent Residents, and protected individuals as defined by 8 U.S.C. 1324b(a)(3) – may have to go through an export licensing review process.

Analog Devices is an equal opportunity employer. We foster a culture where everyone has an opportunity to succeed regardless of their race, color, religion, age, ancestry, national origin, social or ethnic origin, sex, sexual orientation, gender, gender identity, gender expression, marital status, pregnancy, parental status, disability, medical condition, genetic information, military or veteran status, union membership, and political affiliation, or any other legally protected group.

EEO is the Law: Notice of Applicant Rights Under the Law.

Job Req Type: Experienced

          

Required Travel: Yes, 10% of the time

          

Shift Type: 1st Shift/Days

The expected wage range for a new hire into this position is $174,000 to $261,000.
  • Actual wage offered may vary depending on work location, experience, education, training, external market data, internal pay equity, or other bona fide factors.

  • This position qualifies for a discretionary performance-based bonus which is based on personal and company factors.

  • This position includes medical, vision and dental coverage, 401k, paid vacation, holidays, and sick time, and other benefits.

Required profile

Experience

Industry :
Information Technology & Services

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