At least 5 years of experience in digital marketing, preferably in fintech, blockchain, or cryptocurrency sectors., Strong skills in SEO, SEM, Google Analytics, and content marketing., Proven success in managing digital campaigns, PPC advertising, and lead generation., Ability to manage multiple projects and collaborate cross-functionally..
Key responsibilities:
Develop and execute digital marketing campaigns across various platforms.
Implement SEO strategies to enhance website visibility.
Analyze campaign performance metrics and optimize strategies for better ROI.
Collaborate with product and content teams to create marketing assets.
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Cashaa is a gateway to consumer-centric and affordable financial products aimed at consumer adoption of Blockchain without having to understand the technical details of Blockchain technology.
The Digital Marketing Manager will lead the development and execution of digital marketing strategies to drive user acquisition, engagement, and brand awareness for the organization. The role requires expertise in crypto trends, SEO, SEM, and content marketing to position the organization as a leader in the market.
Key Responsibilities
Develop and manage digital marketing campaigns across social media, Google Ads, and other relevant platforms.
Implement SEO strategies to optimize the organization’s website for organic search.
Analyze performance metrics and adjust strategies to maximize ROI.
Collaborate with product and content teams to create compelling marketing assets.
Stay updated on the latest blockchain and cryptocurrency trends.
Experience Required
5+ years of experience in digital marketing, preferably within fintech, blockchain, or cryptocurrency sectors.
Proven track record of successful digital campaigns, SEO, SEM, and growth marketing strategies.
Experience managing a team and working cross-functionally with content, design, and tech teams.
Key Skills Required
Strong understanding of SEO, SEM, Google Analytics, and content marketing.
Expertise in PPC advertising and lead generation in the digital space.
Data-driven mindset with the ability to interpret metrics, KPIs, and adjust strategies accordingly.
Strong project management skills, capable of overseeing multiple campaigns simultaneously.
Familiarity with cryptocurrency trends and regulations is a plus.
What We Offer
Competitive salary and growth opportunities within a leading fintech company.
Fully remote work with flexible hours.
Opportunities for professional development in the cryptocurrency and blockchain sectors.
Send your CV to career@cashaa.com
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Experience
Level of experience:Senior (5-10 years)
Spoken language(s):
English
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