Offer summary

Qualifications:

2-3 years of marketing experience, preferably in event and demand generation., Fluency in Italian and excellent spoken and written English skills., Proven track record in delivering marketing campaigns and in-person events within a B2B organization, especially in SaaS marketing., Familiarity with CRM systems like Salesforce.com and Marketing Automation Systems like Pardot..

Key responsibilities:

Plan and manage marketing campaigns specifically for the Italian market.

Utilize various marketing tactics such as events, webinars, and content to generate leads and build awareness.

Collaborate with sales teams to align marketing efforts with sales goals and optimize campaigns using KPIs and analytics.

Oversee logistics for field and regional events, ensuring effective communication and project management across teams.

Job description

It's fun to work in a company where people truly BELIEVE in what they're doing!

We're committed to bringing passion and customer focus to the business.

About Us

Kyriba is a global leader in liquidity performance that empowers CFOs, Treasurers and IT leaders to connect, protect, forecast and optimize their liquidity. As a secure and scalable SaaS solution, Kyriba brings intelligence and financial automation that enables companies and banks of all sizes to improve their financial performance and increase operational efficiency. Kyriba’s real-time data and AI-empowered tools empower its 3,000 customers worldwide to quantify exposures, project cash and liquidity, and take action to protect balance sheets, income statements and cash flows. Kyriba manages more than 3.5 billion bank transactions and $15 trillion in payments annually and gives customers complete visibility and actionability, so they can optimize and fully harness liquidity across the enterprise and outperform their business strategy. For more information, visit www.kyriba.com.

About The Role:

We are looking for an enthusiastic and results-oriented Marketing Specialist to develop, execute and optimize marketing activities that build sales pipeline and bookings for our Italian market. Tactics could include digital campaigns, sponsorships, content creation, social media, digital and in-person events, email marketing and more.

You will collaborate closely with the Italian sales teams to develop and execute campaigns supporting sales goals.

Key Tasks:

Plan and manage marketing campaigns in the Italian market
Use the full marketing mix (events, webinars, content, emails, ABM, etc.) to build awareness and generate leads
Collaborate globally to develop integrated strategies and tactics
Manage field and regional events, including logistics and speaker coordination
Oversee multiple projects and campaigns to meet deadlines
Communicate plans and details across teams to ensure alignment
Use KPIs and analytics to target and optimize campaigns
Stay updated on industry trends to refine messaging
Optimize activities to maximize ROI and drive sales-qualified opportunities
Focus on Italy, but also collaborate with peers in other regions as needed

What We're Looking For:

2-3 years of marketing experience; event and demand generation experience preferred
Fluency in Italian (native) and an excellent standard of spoken and written English
Ability to effectively manage multiple projects at the same time and re-prioritize according to changing demands
Proven track record of delivering marketing campaigns and in-person events within a B2B organization (experience in marketing SaaS solutions strongly preferred)
Experience in Account Based Marketing
Familiarity with CRM systems (Salesforce.com preferred) and Marketing Automation Systems (Pardot preferred)

Why join Kyriba?

We offer you the potential to explore various parts of our business and grow professionally with the company. Opportunity to be part of building something exceptional in an international environment and lots of learning and growth in a globally scaling Saas company! We offer competitive salary + generous benefits plan + stock options available.

Diversity & Inclusion: Kyriba is proud to be an equal opportunity employer. We celebrate diversity and are committed to providing an inclusive environment for all employees.

Our Culture & Values: At Kyriba, we embrace a culture of community and ownership, guided by our “iCare” values: