ISV Product Marketing Manager

Remote: 
Full Remote
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Offer summary

Qualifications:

7+ years of experience in product marketing roles within enterprise software, particularly in SaaS/Cloud environments., Strong focus on ISV partnerships or technology alliances with proven ability to develop compelling messaging., Technical foundation to understand product capabilities and communicate effectively in the context of ISV integrations., MBA or equivalent experience; Bachelor's Degree in Computer Science, Engineering, or a related technical field preferred..

Key responsibilities:

  • Craft and own messaging and positioning that communicates the combined value of our solutions and ISV partners.
  • Collaborate with Product, Sales, Business Development, and Marketing teams to execute enablement and marketing activities.
  • Influence go-to-market strategies with ISV partners and support joint product launches.
  • Engage with customers and ISV partners to gather insights and refine messaging while assessing impact against business metrics.

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Confluent Computer Software / SaaS Large http://confluent.io/
1001 - 5000 Employees
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Job description

Position at Confluent Inc

With Confluent, organizations can harness the full power of continuously flowing data to innovate and win in the modern digital world. We have a purpose that drives us to do better every day – we're creating an entirely new category within data infrastructure - data streaming. This technology will allow every organization to create experiences and use the power of data in ways that profoundly impact the way we all live. This impact is our purpose and drives us to do better every day.

One Confluent. One team. One Data Streaming Platform.

Data Connects Us.

About the Role:

We're looking for a highly motivated Senior Product Marketing Manager (PMM) to lead our strategic go-to-market efforts with Independent Software Vendors (ISVs) including Databricks, MongoDB, SAP and more. In this pivotal role, you'll work hand-in-hand with partners alongside our Business Development, Product Management, Sales, and Partner Marketing teams to develop and execute joint messaging, positioning, and go-to-market strategies. The goal is to highlight the unique value our solutions bring when integrated with our ISV partners' offerings.

To excel in this position, you'll need a strong background in Product Marketing within high-tech companies, specifically demonstrating your ability to connect our product's technical features to customer pain points and translate them into clear business value. We're looking for someone with exceptional leadership skills to drive cross-functional initiatives, a keen understanding of market drivers, target audiences, and the competitive landscape. Your communication skills must be top-notch; you'll be writing and presenting about our product to both internal and external audiences in a way that influences desired actions.

What You Will Do:

  • Strategic Messaging & Content: Craft and own compelling messaging and positioning that effectively communicates the combined value of our solutions and those of our ISV partners. Develop high-quality content for internal and external stakeholders to support integrated marketing campaigns, joint product launches, and collaborative events.
  • Cross-Functional Collaboration: Work closely with Product, Sales, Business Development, and Marketing teams to plan and execute enablement, training, and marketing activities for both our internal teams and our ISV partners. Drive initiatives such such as funnel growth, web optimization, campaigns, and events in collaboration with these teams to maximize joint success.
  • Partnership Growth: Influence the development and execution of go-to-market strategies with our ISV partners, ensuring strong alignment between their business objectives and our product offerings. Support joint product and solution launches, ensuring that our field and other go-to-market teams, as well as our partners' teams, are fully enabled.
  • Market Insight & Strategy: Engage directly with customers and ISV partners to gather crucial insights, refine messaging, and perfect your strategic approach. Benchmark and assess the impact of your efforts against key business metrics, while staying acutely aware of market drivers, target audiences, and the competitive landscape relevant to our ISV ecosystem.

What You Will Bring:

  • 7+ years of experience in product marketing roles within enterprise software, specifically in SaaS/Cloud environments, with a strong focus on ISV partnerships or technology alliances.
  • Proven ability to develop compelling, value-oriented messaging and create engaging content for integrated solutions.
  • Strong track record of collaborating effectively with ISVs, understanding their unique business models, and navigating complex technical and business environments.
  • Technical foundation with the ability to understand our product's capabilities and communicate them effectively in the context of ISV integrations and joint solutions.
  • MBA or equivalent experience; Bachelor’s Degree in Computer Science, Engineering, or a related technical field preferred.

Come As You Are

At Confluent, equality is a core tenet of our culture. We are committed to building an inclusive global team that represents a variety of backgrounds, perspectives, beliefs, and experiences. The more diverse we are, the richer our community and the broader our impact. Employment decisions are made on the basis of job-related criteria without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other classification protected by applicable law.

At Confluent, we are committed to providing competitive pay and benefits that are in line with industry standards. We analyze and carefully consider several factors when determining compensation, including work history, education, professional experience, and location. This position has an annual estimated salary of $178,500- $209,700 and a competitive equity package. The actual pay may vary depending on your skills, qualifications, experience, and work location. In addition, Confluent offers a wide range of employee benefits. To learn more about our benefits click HERE.

Click HERE to review our Candidate Privacy Notice which describes how and when Confluent, Inc., and its group companies, collects, uses, and shares certain personal information of California job applicants and prospective employees.
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Required profile

Experience

Industry :
Computer Software / SaaS
Spoken language(s):
English
Check out the description to know which languages are mandatory.

Other Skills

  • Collaboration
  • Communication
  • Leadership

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