951 | Research and Engagement Manager (Lead Generation Specialist)

Remote: 
Full Remote
Contract: 
Work from: 

Offer summary

Qualifications:

Bachelor's degree in Marketing, Business, or a related field., Experience in lead generation and engagement strategies., Familiarity with CRM systems and outreach tools., Strong communication skills and willingness to learn new technologies..

Key responsibilities:

  • Research target industries and decision-makers to create accurate lead lists.
  • Engage leads through various channels using a multi-touch approach.
  • Collaborate with sales and marketing teams to optimize outreach campaigns.
  • Track interactions in CRM and monitor lead progression.

Intetics logo
Intetics Information Technology & Services SME https://intetics.com/
501 - 1000 Employees
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Job description

Intetics Inc., a leading American technology company specializing in custom software application development, distributed professional teams creation, software product quality assessment, and “all-things-digital” solutions, is looking for a Research and Engagement Manager (Lead Generation Specialist) to join its innovative team.

Responsibilities

  • Research target industries, companies, and decision-makers to build accurate ICPs and lists
  • Identify key triggers (new hires, funding, tech changes) and create personalized value messages
  • Engage leads through LinkedIn, email, and other channels using a multi-touch approach
  • Warm up contacts by interacting with their content and sharing relevant insights
  • Share helpful materials like case studies to build trust before booking sales calls
  • Collaborate with sales and marketing to execute outbound campaigns and optimize outreach scripts
  • Use automation tools to scale efforts while maintaining personalization
  • Track all interactions in CRM, update lead info, and monitor lead progression
  • Continuously learn about the industry, tools, and best practices, leveraging AI when possible

Requirements

Helpful Tools (No need to know all – willingness to learn is key!)
  • Research & Enrichment: Clay, Apollo, Crunchbase, LinkedIn Sales Navigator
  • Outreach & Automation: Lemlist, Smartlead, Zapmail, Phantombuster
  • Email Validation: ZeroBounce or similar
  • AI Productivity: ChatGPT for outreach copy, summaries, and value props

Required profile

Experience

Industry :
Information Technology & Services
Spoken language(s):
English
Check out the description to know which languages are mandatory.

Other Skills

  • Engagement Skills
  • Research
  • Adaptability
  • Collaboration
  • Communication

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