Marketing Research Associate

Reporting into: 

Chief Marketing Officer 

Other Key Stakeholders: 

Business Intelligence Teams, Local Content Marketing Teams, Local Marketing Leads, and the Design Team. 

Location: 

Nigeria, Ghana, Kenya, Uganda or Remote 

We are a group of pan-African businesses working together to solve the talent gap in Africa with unique, home-grown solutions. 

Our vision is to be Africa's solution to bridging the talent gap. 

Our brands include BrighterMonday Kenya, BrighterMonday Uganda, Jobberman Nigeria, and Jobberman Ghana. 

Position Summary: 

As part of our commitment to delivering unparalleled insights to our clients and candidates, we seek a detail-oriented and proactive Marketing Research Associate to contribute to our dynamic team. 

The Marketing research associate will produce relevant job market insights & reports for internal and external use across our recruitment brands. 

Key Responsibilities: 

• Analyse job market data to identify key trends, industry insights, and opportunities for talent acquisition. 
  
• Compile comprehensive research reports for publication, providing valuable information to internal teams, clients, and the broader industry. 
  
• Coordinate the creation and publication of periodic job market insight reports. 
  
• Work collaboratively with the marketing and communication teams to ensure timely and effective distribution of reports to the target audience. 
  
• Conduct brand audits and surveys to assess the market perception of client brands and employer reputation. 
  
• Analyse survey data to provide actionable recommendations for enhancing brand positioning and attracting top talent. 
  
• Investigate and analyse job market activity, including job postings, candidate movements, and industry shifts. 
  
• Regularly update internal stakeholders on the current job market landscape and potential impacts on recruitment strategies. 
  
• Analyse and interpret published job market data and statistics from various sources. 
  
• Extract meaningful insights to inform strategic decision-making for internal operations and client engagement. 
  
• Proactively assess future trends in the job market, emerging skill demands, and industry developments.
  
• Collaborate with internal teams to develop proactive recruitment strategies aligned with anticipated market shifts. 
  

Requirements

Qualifications and Skills: 

• Bachelor's degree in Marketing, Business, Statistics, or a related field. 
  
• Proven experience in market research and data analysis. 
  
• Strong analytical skills with proficiency in data interpretation and reporting. 
  
• Excellent written and verbal communication skills. 
  
• Familiarity with the recruitment industry and a keen interest in staying updated on market trends. 
  
• Proficient in using data analysis tools and software. 
  
• Methodical and well-organised 
  
• Confidence when dealing with a wide variety of people 
  
• Suppose you are a dynamic marketer who thrives in a fast-paced environment and is passionate about executing effective marketing research & publications. In that case, we encourage you to apply for this role. 
  

Benefits

Salary: 

$800 - $1,000 (Gross monthly)