Offer summary

Qualifications:

Proven success in managing content and sales through TikTok Shop., Experience with DTC beauty brands or e-commerce product lines., Demonstrated knowledge of social media platforms like Facebook, Instagram, and TikTok., Proficiency in design tools like Canva and basic video editing skills..

Key responsabilities:

Develop and execute content strategies for multiple social media platforms.

Launch and manage TikTok Shop focusing on product visibility and sales optimization.

Lead marketing campaigns and schedule posts based on engagement trends.

Track performance metrics and provide insights for improvement.

Job description

Looking to take your career to the next level? Then this role is for you!

Join Outsourcey and be part of our mission to revolutionize global talent expansion! We connect businesses with dedicated full-time teams in the Philippines, offering cost-efficient solutions without compromising quality. Join us and help elevate businesses with complete control and comprehensive support, let's shape the future of work together!

Social Commerce Expertise: Proven success managing content and sales through TikTok Shop, including knowledge of shop setup, algorithm preferences, and compliance to avoid account strikes. Beauty Industry Experience (Preferred): Familiarity with DTC beauty brands or e-commerce product lines like eyelashes, skincare, or feminine wellness. Comfortable targeting American beauty consumers. Platform Fluency: Demonstrated knowledge of Facebook, Instagram, and TikTok posting strategies, content scheduling, and audience targeting tools. Experience with paid ads and organic tactics. UGC & Influencer Savvy: Experience collaborating with micro-influencers and UGC creators for product placement and brand awareness campaigns, particularly within TikTok and Instagram ecosystems. Creative & Technical Skills: Proficiency in Canva or equivalent design tools, and basic video editing capabilities. Able to create aesthetic, branded content that performs. Independent & Collaborative: Self-starter with the ability to manage their own content calendar and present ideas proactively, while also being responsive to founder direction and new opportunities.

Core responsibilities:

Multi-Platform Content Strategy: Develop and execute engaging content strategies for Facebook, Instagram, TikTok, and TikTok Shop to drive traffic to Amazon, Walmart, and the brand’s Shopify store. TikTok Shop Integration: Launch and manage TikTok Shop with an emphasis on product visibility, sales optimization, compliance, and leveraging UGC creators to build traction without heavy reliance on paid ads. Campaign Development & Execution: Lead cross-platform marketing campaigns highlighting product bundles like lashes and refreshing towels; schedule optimized daily posts and stories based on platform trends and peak engagement times. Product Visibility Boosting: Use platform-specific SEO and trending hashtags to increase discoverability of products across Amazon, Walmart, and Shopify channels. Collaborate with influencers or creators to maximize reach and sales. Analytics, Reporting & Insights: Track and report performance metrics (impressions, clicks, conversions) across all social platforms. Provide recommendations based on audience behavior and product trends. Brand Consistency & Uplift: Ensure visual and tonal consistency of all digital touchpoints, incorporating luxury beauty aesthetics that reflect the brand’s Caribbean roots and American audience.

Benefits: Competitive salary Opportunity to shape the HR function of a rapidly growing BPO. Work closely with a team of industry leaders who have successfully scaled BPOs in the past. Career growth and development opportunities.

Please attach your CV and we will be in touch for a confidential chat. Let's do great things together!

Required profile