About MediaTroopers
MediaTroopers is a vibrant and rapidly growing digital marketing agency that specializes in mobile-first performance strategies. As a leader in the U.S. online gambling and casino industry, we deliver high-impact user acquisition campaigns through cutting-edge technology and innovative media buying across the most effective digital channels.
We’re on the hunt for a Programmatic Media Buyer with deep experience in performance-driven, RTB and DSP platforms to join our expert media team and scale our programmatic efforts.
Why Join MediaTroopers?
- Fast-paced, startup-like environment with room to innovate and take initiative
- A supportive, international team of bright and driven professionals
- Flexible working hours and a fully remote setup
- Work with exciting brands in one of the fastest-growing industries: online gambling and gaming
About the Role
As a Media Buyer with expertise in programmatic advertising, you’ll take ownership of planning, launching, and optimizing user acquisition campaigns across leading DSPs. You will work hands-on with platforms such as Smadex, Criteo, Kaizen, Jampp, StackAdapt, BidMind, The Trade Desk, Adobe Advertising Cloud, and others.
Your focus will be on driving performance through data analysis, advanced targeting, and precise execution across in-app and mobile web inventory.
Key Responsibilities
- Launch and manage performance-based digital campaigns (CPM, CPC, CPM) across a variety of programmatic DSPs
- Optimize audience targeting, creative variations, bids, and placements for maximum ROI
- Analyze campaign data daily and make data-driven decisions to improve performance
- Allocate budgets efficiently while maintaining KPI goals such as install volume, retention, and ROAS
- Identify new opportunities, trends, and growth areas within DSPs and ad tech
- Collaborate with internal teams (design, dev, analytics) and external vendors to align strategies
- Stay updated with the latest features, technologies, and trends in programmatic and mobile advertising
- Prepare detailed reports and present performance insights regularly
What You Bring
- 2+ years of hands-on experience running performance campaigns via programmatic DSPs
- Deep understanding of at least 2–3 of the following platforms: Smadex, Criteo, Kaizen, Jampp, Liftoff, Moloco, IronSource, StackAdapt, The Trade Desk, RTB House
- Strong command of Google UAC and experience scaling app-install or in-app action campaigns
- Experience with mobile app attribution tools (e.g., AppsFlyer, Adjust, Singular)
- Highly analytical and numbers-driven; fluent in Excel/Google Sheets and reporting dashboards
- Comfortable managing multiple campaigns and budgets in a fast-paced, remote environment
- A self-starter with strong attention to detail and a deep interest in mobile performance marketing
- Previous work in industries like mobile gaming, sports betting, or entertainment
Nice to Have
- Experience with MMP integrations and postback setup
- Familiarity with DSP bidding strategies and LTV optimization
Join MediaTroopers and help us push the boundaries of programmatic performance marketing. If you’re passionate about data, tech, and results—and you’re ready to scale impactful campaigns – we want to hear from you.
MediaTroopers is proud to be an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive and supportive environment for all team members.
Note: This job description provides a general overview and may evolve based on company needs.
