Email Marketing Specialist

Email Marketing Specialist - Full-time, Remote

An ideal position for someone looking for a long-term role located in Canada!

Why BeMo?

At BeMo, our mission is rooted in the belief that education is a universal right, not a privilege. We are driven by the vision of empowering individuals, regardless of background, to choose their desired professions based on intrinsic motivation. With a track record of assisting tens of thousands of students worldwide, we've transformed the admissions landscape for diverse candidates, from first-timers to re-applicants, and those with varying academic profiles. At BeMo, success is not confined by conventional metrics; it's about personalized guidance that consistently saves applicants time, money, and energy.

We're committed to inclusivity and understand that financial barriers can be real obstacles. That's why we offer plenty of free resources to support individuals who may face financial constraints, helping them overcome these challenges and successfully secure a spot in their desired program.

Welcome to a Team Like No Other!

Here at BeMo, you'll find a vibrant and dynamic collective of professionals, researchers, and scholars united by a shared passion for guiding students toward their academic and career aspirations. Our commitment goes beyond the ordinary – we go above and beyond to deliver unparalleled services, ensuring our students receive nothing but the best.

Join us, and you'll discover a welcoming community that thrives on collaboration, knowledge-sharing, and a shared goal of making a positive impact on the academic journeys of our students. At BeMo, excellence is not just a goal; it's a way of life. We look forward to welcoming you to our dynamic team.

Watch Our CEO's TEDx Talk to Find Out Why We Created BeMo: 

https://youtu.be/BjC7cM8a5zU

What we Offer:

• Freedom to work in the comfort of your own home! You never have to go to the "office".
• Flexible work hours. We focus on results, not the hours or an arbitrary 9 to 5.
• Competitive pay. 
  
• Comprehensive health, dental, and disability insurance benefits for full-time team members and their spouses without coverage.
• Generous self-directed vacation policy for full-time team members.
• $1,000 yearly professional development fund for full-time team members.
• Bi-annual team dinners and fun events.
• Opportunity for growth, independent project development, and career advancement.
• Make a huge difference in the lives of aspiring future professionals and contribute to our outstanding success rate.
• We are proudly listed on The Career Directory as one of the top employers.

A Day in The Life:

We're looking for a results-driven Email Marketing Specialist to own our monthly promotional campaigns, continuously optimize performance through strategic A/B testing, and enhance email automations. The ideal candidate equally loves compelling copywriting, analytics, and technical execution, and is laser-focused on driving measurable increases in bookings and revenue through email.

What you will do:

• Monthly Promo Campaign Setup:
  Strategically plan, write, and launch high-performing monthly promotional email campaigns.
• Email Optimization via Split-Testing:
  Consistently run A/B tests on subject lines, copy, CTAs, and sending strategies to optimize open rates, click-through rates, and conversion rates.
• Email Automation Management:
  Create, manage, and continuously optimize automated email sequences (welcome, nurture, abandonment, upsell/cross-sell) within Drip.
• Performance Analytics & Reporting:
  Closely track and analyze key metrics (open, CTR, booked sales calls, revenue generated) and proactively suggest improvements based on data.
• Collaboration with Marketing & Sales:
  Partner closely with the marketing and sales teams to align email strategy with overall sales goals and monthly promotions.
  

We’d Love to Hear From You if You Have…

• Proven Email Marketing Experience:
  Minimum 5+ years of hands-on experience managing email campaigns, ideally with a measurable impact on bookings and revenue.
• Drip Expertise (or similar advanced ESP):
  Demonstrated experience creating, managing, and optimizing email automations, segments, and campaigns in Drip or a comparable advanced email marketing platform.
• Copywriting & Communication Skills:
  Exceptional skill in writing engaging email copy that converts.
• Strong Analytics & A/B Testing Skills:
  Deep understanding of email analytics, split-testing strategies, and data-driven decision-making for continual improvement.
• Revenue-Focused Mindset:
  Proven ability to directly link email marketing efforts to measurable business outcomes (sales calls booked, direct revenue).
• Independence & Ownership:
  Comfortable taking full ownership of the email channel, proactively improving performance, and requiring minimal supervision.
  

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Our Hiring Process:

Our hiring process includes multiple steps. You will progress to each step if we believe there's a good match for both parties. The process includes a review of your application, a skills assessment test, a virtual OR phone interview, a face-to-face interview with select members of our team via video conference and lastly, reference calls. 

How to Apply:

Simple. Click "Apply" and fill out the short application form.

We won’t be able to individually respond to all applicants, but if we feel that you’re a strong match, we will be in touch via email to proceed with your application. Thanks, and we look forward to hearing from you!

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BeMo is committed to providing accessible employment practices that are in compliance with the Accessibility for Ontarians with Disabilities Act (AODA). If you require accommodation for disability during any stage of the recruitment process, please indicate this in your cover letter.

BeMo is strongly committed to inclusion and diversity within its community and welcomes all applicants including but not limited to: visible minorities, all religions and ethnicities, persons with disabilities, LGBTQ persons, and all others who may contribute to the further diversification of ideas.