Facebook Ads Specialist (REMOTE - Work From Home)

helloassist is looking for a Facebook Ads Specialist (REMOTE - Work From Home) who will be key in managing, optimizing, and executing our Facebook advertising campaigns. You will use your expertise to drive engagement, increase conversions, and maximize ROI by leveraging the power of Facebook's advertising platform.

The ideal candidate will have hands-on experience in managing Facebook ad campaigns, creative strategy, and analytics. You’ll work closely with our marketing team to ensure campaigns are aligned with our business goals and deliver measurable results.

We're a small, fast-growing startup on the lookout for versatile team members ready to dive into new skills like fine tuning processes and crafting business policies. You'll be a key player in our core team, driving processes and development. Success here means thriving under pressure and nailing the details. With high expectations and minimal hand-holding, you'll need to be a pro at figuring things out on your own. As they say, startups aren’t for everyone—they’re the wild west of the business world.

Think you're a resourceful go-getter? We want you on our team!

What We Offer:

• Competitive Salary: 35,000 - 45,000 PHP/month, based on your experience
• Remote Work: Enjoy the flexibility of working from home
• Paid Time Off: Paid leaves and holidays to recharge and relax
• Health Benefits: Enroll insurance plans from the HMOs of your choice
• Growth Opportunities: Training programs to boost your skills
• Mentorship: Access to mentor programs for career development
• Rewards: Milestone recognition and bonus programs
• Performance Bonuses: Earn extra for your outstanding work

Results We Expect:

• Weekly performance reports on Facebook ad campaigns, detailing optimization opportunities.
• Bi-weekly ad copy and visual drafts tailored specifically for Facebook Ads.
• Monthly reports providing insights and data-driven recommendations for campaign improvements.
• Monthly budget tracking and ROI summaries, ensuring efficient ad spend management.
• Strategic collaboration briefs from meetings with content teams to align creative concepts with Facebook campaigns.
• Quarterly research reports on market trends and competitors to enhance Facebook ad performance.
• Monthly updates on Facebook advertising trends to ensure competitiveness in our campaigns.

Your Responsibilities:

• Manage and optimize Facebook Ads campaigns to meet business objectives, from lead generation to increasing brand awareness.
• Develop engaging ad copy and coordinate with designers to create visually appealing Facebook ads that align with the campaign's goals.
• Set up and track Facebook Pixel for precise data collection and reporting.
• Compile and analyze Facebook Ads Manager data to monitor performance and recommend necessary adjustments to improve results.
• Track and manage advertising budgets for Facebook campaigns, ensuring cost-effective ad spend while maximizing ROI.
• Collaborate with content teams to ensure ad visuals and messaging align with Facebook ad strategies and overall marketing goals.
• Stay updated with Facebook’s latest tools, features, and algorithm changes to keep campaigns relevant and effective.
• Conduct regular competitor and market research to adjust strategies and maintain a competitive edge on Facebook.

Minimum Requirements:

• 3-5 years of experience managing Facebook Ads campaigns with a proven track record of success.
• Strong understanding of Facebook Ads Manager, Facebook Pixel, and other Facebook advertising tools.
• Experience in lead generation and retargeting strategies on Facebook.
• Excellent written and verbal communication skills
• Creative thinker with strong problem-solving skills
• Experience working on a Graveyard Shift
• Experience of taking little direction and figuring things out on their own

Preferred Skills:

• Experience in Outsourcing industry, or any relevant industries
• Experience using project management tools such as Asana, Trello, etc.
• Knowledge of SEO, SEM, and other digital marketing strategies.
• Proficiency in using digital marketing tools like Google Analytics, social media management tools, etc.

The helloassist Values
 

Adaptability

We lead with empathy and take care of one another. The ability to change and adjust one’s behavior or strategy based on the shifting demands of the organization, market, or general circumstances. Being proactive and resourceful in new environments with the capacity to bounce back from setbacks.

Client-Centric

Our goal is to make it easier for our clients to see success in less time and with less effort and sacrifice. We don’t have to “acquire” clients; our clients do that for us. “Client-centricity isn’t about focusing on the client to the exclusion of everything else; it’s about considering the client in every decision you make.” -Anonymous

Simplification And Systemization

We work to identify the root cause of issues and then create the simplest system to solve it once and for all. In a quest to get and be “more,” it’s very easy to add ”more,” but we prefer having and doing less to achieve “more”. “The more constraints one imposes, the more one frees one’s self.” -Igor Stravinsky

Accountability

To blame someone else is to admit you are powerless. We do what is asked and then some. If someone else messes up it was our fault for counting on them in the first place. Complaining and excuses will not be tolerated. “Responsibility equals accountability equals ownership. And a sense of ownership is the most powerful weapon a team or organization can have.” -Pat Summitt

Radical Transparency

Transparency builds trust, trust builds teams, and teams build companies. Transparency sometimes means revealing your flaws, which only creates more trust, which only builds better companies. “If you are handling things well, radical transparency will make that clear, and if you are handling things badly, radical transparency will make that clear as well, so it helps to maintain high standards.” -Ray Dalio

We Improve Daily

Everyday is a chance to learn something new. Relentless and persistent, we pursue to improve and better ourselves with each day that passes. No matter how small, a win is a win and we will celebrate it. “Action leads to insight more often than insight leads to action.” -Unknown