Sr. Manager, Growth Marketing

At Deckers Brands, Together, Every Step is a promise kept that every employee can bring their authentic self, is valued and supported, as a whole person, at work and beyond. Together, Every Step is how we continue to deliver exceptional business results, experience an amazing place to work, and have a positive impact on the communities and world around us. 

Job Title: Sr. Manager, Growth Marketing

Reports to: Director, DTC & Digital Marketing

Location:  Remote – US

Interested applicants must reside in one of the following approved states:

Arizona, California, Colorado, Connecticut, Massachusetts, Minnesota, New Jersey, New York, Oregon, Texas, Wisconsin

The Role

The Senior Manager Growth Marketing will be responsible for developing and executing the overall growth strategy for Decker’s Emerging Brand division; Teva and AHNU. This is a high-impact, strategic role that will work closely with the leadership team to define, prioritize, and drive marketing efforts aimed at customer acquisition, engagement, and retention. In this role, you will lead a team of marketing professionals and will be responsible for driving growth initiatives, optimizing marketing channels, and ensuring alignment between brand and commercial needs.

We celebrate diversity--of your background, your experiences and your unique identity. We are committed to ensuring an inclusive and equitable workplace where all of our employees can Come as They Are. We believe that when we bring our different perspectives to work, we are truly Better Together.

Your Impact
The primary functions of this role, include but are not limited to:

Lead the creation and implementation of growth marketing strategies for both Teva & AHNU, ensuring alignment with brand objectives and business needs.

Develop and oversee data-driven marketing campaigns across various channels (paid social, OOH, email, programmatic, PPC/PLA, etc.), optimizing for demand generation, conversion, and revenue growth. Manage, mentor, and inspire a team of digital marketers, providing guidance, feedback, and support to foster their professional growth and ensure high performance. Identify future leaders and create strong succession plan. Utilize analytics tools to track and measure the performance of marketing campaigns, providing regular reports on key metrics such as CAC, ROI, and growth KPIs. Continuously optimize campaigns based on data-driven insights.

Who You Are

Strategic Thinker Leadership and Team Management Communication and Collaboration
 

We’d love to hear from people with

• Bachelor’s degree in Business, Marketing, Economics or relevant experience

• 8+ years in marketing/digital marketing

• Experience leading a team of 2 or more

What We'll Give You

• Competitive Pay and Bonuses - We’ve created a variety of competitive compensation programs to foster career development, reward success and to show our employees just how much they’re valued.
• Financial Planning and wellbeing - No matter what financial goals our employees have set, we want to help them get there. Our plans provide powerful ways to protect income, pay for expenses and invest in the future.
• Time away from work - Sometimes we need time away to be with family, focus on our health or just simply recharge. Our plans support our employees’ needs to get out, get healthy and come back stronger than ever.
• Extras, discounts and perks - Being a valued member of the Deckers Brands team means more than just a paycheck. From generous discounts to community-based programs, we offer a variety of cool extras
• Growth and Development - Deckers Brands was built on the idea of pursuing passion. That’s why we offer extensive opportunities and support for personal and professional development.
• Health and Wellness - There’s nothing basic about our comprehensive health and wellness programs and offerings. While at work and at play, we aim to support a healthy lifestyle.
   

$145,000-155,000

The salary range posted reflects the minimum and maximum target for new hire salaries for this role in our Goleta, CA location. Individual pay will be determined by location and additional factors, including job related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary for your preferred location during the hiring process.

Equal Employment Opportunity
Diversity and inclusion are key to our success. We are proud to be an equal opportunity employer and our employees are people with different strengths, experiences and backgrounds who share a passion for our brands. We welcome qualified applicants regardless of their race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, military or veteran status, mental or physical disability, medical condition and all of the other beautiful parts of your identity.

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