Provide the following deliverables for the CV business 1. Media Machine to Drive Brand Awareness a. Manage ongoing efforts to raise awareness of brand among target audience through media activations. Includes liaising with agency of record, developing pitches and monitoring/reporting progress 2. Brand Data Announcement at NLA a. Develop communications plan/media strategy, develop press release and usher through approvals, liaise with cross-functional team to drive execution of media strategy 3. PR Campaign Development a. Lead development of innovative PR campaign to raise awareness Includes managing brief with agency, reviewing ideas/sharing feedback, bringing together cross-functional team to collaborate, developing deck to sell idea into brand team, map out action plan/timeline for execution 4. CV Leadership Program a. Work with Comms team to develop and sell in tactics to drive the CV leadership story, lead execution of tactics and measure progress #LI-JV1 |
Yum! Brands
GrowthAssistant
HERE Technologies
NAPAWF
Wing