Conversation. It’s the thread between our product and our people. The tool that enables us to forge relationships through compassion and expertise. To find the connection between our differences. It keeps us close together across borders and backgrounds and helps us create our shared vision.
Rasa means tight-knit. We get to the point and have the courage to ask ‘why?’. Because through relentless experimentation, passion, and vision, we’re transforming the way people interact with organizations through AI.
That’s Rasa. That’s our message.
Join us and add yours.
We’re looking for a Marketing Operations Specialist to join our Marketing team. You will support our growth initiatives through hands-on execution of marketing campaigns and technical marketing operations. This role is perfect for someone who loves diving into data, building landing pages, and crafting email campaigns. You will be reporting to the Senior Marketing Director.
Full-time - 100% remote - Location: USA, UK
This is a remote position, but we cannot hire anybody outside of [the USA or UK] for this position.
We’re a startup, so you’ll have to be comfortable rolling up your sleeves and doing whatever is required to support our mission. We're growing fast and need a marketing operations specialist to manage our campaigns, build landing pages, and handle our marketing operations so we can move quickly and scale efficiently. As a Marketing Operations Specialist, you'll make an impact on your team by:
Create and manage email marketing campaigns from start to finish
Design and build high-converting landing pages using Webflow
Maintain and optimize our email database, ensuring data hygiene and segmentation
Pull and compile marketing data from multiple sources for reporting
Set up A/B tests across landing pages and email campaigns
Support campaign tracking and analytics implementation
Assist in developing and maintaining our marketing dashboards
Execute technical marketing operations tasks
4-8 years of digital marketing experience with proven hands-on campaign management
Strong data analysis skills and proficiency in Excel/Google Sheets for reporting
Experience building and optimizing landing pages in Webflow
Proven track record managing email marketing campaigns and automation
Basic HTML/CSS knowledge for technical marketing tasks
Strong attention to detail and ability to manage multiple projects independently
What Makes You Stand Out:
Previous startup experience
Experience with additional marketing tools (Apollo, Clearbit, etc.)
Basic understanding of conversion rate optimization
Experience with marketing automation workflows
Knowledge of data privacy regulations (GDPR, CCPA)
Experience with A/B testing tools
Basic understanding of JavaScript
Personal Qualities:
Strong problem-solving skills and attention to detail
Self-starter mentality with ability to work independently
Quick learner who adapts well to new tools and technologies
Data-driven mindset
Excellent time management and prioritization skills
Strong communication skills and ability to collaborate with team members
Please keep in mind that we are describing the background that would best fit the role. Even if you don’t meet all the requirements, yet you are confident that you are up for the task, we absolutely want to get to know you!
You'll join our lean marketing team of three, working directly with the Director of Marketing and collaborating closely with our Events Manager and Content Specialist to execute and scale our marketing initiatives.
Flexible hours and a dedicated remote budget
A stipend for professional development & 6 paid education days to help you grow within your role
26 days of PTO + paid sick leave + paid public holidays
A Macbook, and other tech to help you do your job
We have regular remote team events, as well as an annual company-wide offsite
Health benefits (USA only) // Vitality Health (UK only)
401(k) contribution with up to 4% match (USA only)
Equity options
You can find more information about our benefits per location here: Rasa Perks & Benefits
Rasa is a leader in generative conversational AI, enabling enterprises to build and deliver next-level AI assistants. Merging a state-of-the-art engine with a user-friendly no-code UI, Rasa offers an open and adaptable platform that perfectly aligns with business logic. This innovative approach makes Rasa a reliable and trusted choice for enterprises seeking to enhance customer interactions while reducing costs. Rasa is privately held with funding from StepStone, PayPal, Accel, Andreessen Horowitz, Basis Set Ventures, and others. The company was founded in 2016 and is remote-first with a global presence.
You can find answers to FAQs from candidates about this role specifically on our Marketing Operations Specialist FAQ
Rasa is an equal opportunity employer. We are still a small team and are committed to growing in an inclusive manner. We want to augment our team with talented, compassionate people irrespective of race, color, religion, national origin, sex, physical or mental disability, or age.
You must be located in and a resident of the location(s) listed for us to proceed with your application.
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