Offer summary

Qualifications:

Bachelor's degree in Marketing or related field., Master's degree in Business Administration or Marketing preferred., 8 years experience in marketing., 3 years experience in fast-moving consumer goods..

Key responsabilities:

Develop and manage marketing strategies for brands.

Lead cross-functional teams for category development.

Job description

Job Description

Are You Ready to Make It Happen at Mondelēz International?

Join our Mission to Lead the Future of Snacking. Make It With Pride.

Working with cross-functional global and regional teams, you support portfolio strategy that aligns with the category vision to drive sustainable brand growth and to deliver business objectives. You support profit and loss management and future business development plans and objectives including new product development and platform opportunities.

How you will contribute

Working with other internal stakeholders, you will determine the priorities to enable consumer-centric brand portfolio growth. You will develop annual plans, setting objectives and allocating resources. In addition, you will offer recommendations for integrated commercial plans execute category marketing plans that deliver on revenue and profit forecasts, sharing objectives and monitoring performance, and delivering results over the AC and SP horizon. Based on your deep consumer insights and brand positioning, you will develop and implement integrated marketing communications and 360-degree campaigns.

What you will bring

A desire to drive your future and accelerate your career and the following experience and knowledge:

Consumer behavior, preferably in the consumer goods sector in matrix environment
Developing a seamless consumer experience
Managing business objectives beyond brand and budget
Analytics and creativity
Leading and influencing teams and managing trade-offs
Communicating effectively, verbally and in writing, and executive presentation skills
Markets with diverse economic environments a distinct advantage

More about this role

En este rol serás responsable de Planificar, desarrollar, gerenciar, y coordinar las estrategias de mercadeo de las marcas manejadas para Venezuela, así como supervisar y participar activamente en la implementación de dichas actividades. Es responsable de desarrollar a su personal a cargo con el fin de asegurar la sostenibilidad de la gestión y la ejecución exitosa de los planes.

Conocimientos requeridos:

Comunicación Integrada de Mercadeo
Manejo de Canales de Distribución
Gerencia de Proyectos
Construcción de la equidad de la marca
Investigación de Mercado (consumidor, competencia, herramientas de búsqueda)
Innovación y NPD
Planificación financiera y manejo de P&L
Planificación estratégica

Educación / certificaciones:

Universitario graduado en Mercadeo, Administración de Empresas, Economía, o Ingeniería Industrial
Master en Administración de Negocios o Especialización en Mercadeo (deseable)
Nivel de Inglés de Negocios Avanzado (deseable).
Experiencia de 3 años en consumo masivo en puestos de gestión de categoría, grupos, o similares
Mínimo 8 años de experiencia en Mercadeo

Principales responsabilidades:

Responsable del desarrollo de categorías con una visión dentro del contexto de las estrategias globales de Mondelez.
Determinar las estrategias y prioridades de las categorías (incluida la asignación de recursos) basado en la comprensión de las oportunidades de crecimiento para las marcas clave dentro del portafolio
Responsable del desarrollo estratégico acorde con RTM y PDV (Punto de Venta)
Desarrollo de las categorías
Liderar a través de equipos multifuncionales en la generación de canales para grandes ideas: la base para la Innovación en el negocio y el estiramiento del desarrollo de nuevos productos (NPD) lo que generara un crecimiento sostenible.
Definir la estrategia del portafolio, teniendo en cuenta las principales marcas locales, el medio ambiente frente a la competencia y, sobre todo, la situación país

No Relocation support available

Business Unit Summary

Mondelez International’s Latin America region includes a unique market in Venezuela. Despite the challenging political and economic environment, Mondelez International’s 1,448 colleagues in the country proudly represent a diverse group of people committed to fulfilling the company’s purpose— offering the right snack, for the right moment, made the right way. Venezuela’s corporate headquarters is located Caracas with manufacturing plants in Valencia and Barquisimeto. The Venezuelan consumer prefers us because we make their favorite cookie, Oreo, in addition to brands such as Social Club (a brand born in Venezuela), our local jewel, Sorbeticos, and Cheez Whiz, a top seller in the country.

Mondelēz International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.