Market Development Specialist

Husqvarna Construction is a part of Husqvarna AB. We are a world leader in the construction and stone industries. Our extensive construction product range includes machines, diamond tools and all accessories that you need for cutting, sawing and drilling, as well as polishing floors. The stone product range is comprised of a variety of different diamond tools for quarries and the stone processing industry. We are located in Olathe, Kansas. Check us out at www.husqvarnaconstruction.com/us/.

WE OFFER:

• A competitive salary.
• A full benefits package, including medical/dental/vision insurance, at date of hire.
• A 401(k) with matching and no vesting.
• An employee purchase discount on Husqvarna products.
• An education assistance program.
• Paid parental leave.
• . . . and more!

The Market Development Specialist is responsible for driving incremental growth and key sales initiatives by increasing product exposure through user and dealer engagement. Activities include; identifying new market opportunities and leads with end users, working with regional team to develop marketing plans and strategies with target users and dealers, completing product and application solution demos and ongoing training and technical support to internal and external customers. This position is critical for ensuring our competitive advantage by acting as an integral part of the sales process and demonstrating our continued commitment to supporting our most relevant product categories and distribution partners.

This person must live in the Corona, CA area.

RESPONSIBILITIES

Create User Demand With Strategic Dealers In Key Profit Pool Categories  (40%)

• Support region sales forecast by identifying new user targets, completing product application/solution demos and utilizing conversion process to drive incremental sales growth within region.
• Execute ride-along with dealer sales team to drive sell-through and create demand in the marketplace.
• Plan and coordinate product training and sales events with strategic dealers within region.
• Responsible for demo of  profit pool products by request of field sales team and strategic dealers
• Proft pool categories include: CSE (Trowels & Early Entry Saws) CDE (All products) CDT (All Products)

Support SuperFloor Strategy With Strategic Distribution Partners  (40%)

• Support SuperFloor Strategy by identifying new user targets, completing product application/solution demos and utilizing conversion process to drive incremental sales growth for SuperFloor dealers.
• Communicate/demonstrate value of the SuperFloor program with strategic dealers/users within region.
• Establish strong relationships and confidence with SuperFloor partners through sales engagement
• Execute ride-along with dealer sales team to drive sell-through and create demand in the marketplace.
• Plan and coordinate product training and sales events with SuperFloor dealers within region.
• SuperFloor Products include: CST (All Products), CDE (All products), CSE (All Products)
• SuperFloor dealers determined by regional sales team, including Market Development Specialist

Administration (20%)

• Manage and maintain users leads within CRM
• Identify user leads through use of Dodge Data and various lead generation tools/methods
• Communicate with various internal departments as necessary
• Liaison between Product Management, Technical Services and R&D on product field issues
• Report field issues as needed

EDUCATION & EXPERIENCE

• 3+ years professional experience required
• BS in Business Admin or other applicable technical degree preferred
• Experience working in analytics based sales organizations

WORKING CONDITIONS

• Overnight travel 60-75% of the time
• Work entirely on the road or from office
• Regularly visit users and dealers both within branch and on job sites
• Occasional Lifting up to 100 lbs
• Heavy hands-on activities with products
• Heavy PC use
• Daily, weekly, monthly, and annual deadlines

Husqvarna is an Equal Employment Opportunity employer committed to providing equal opportunity in all our employment practices, including selection, hiring, assignment, re-assignment, promotion, transfer, compensation, discipline and termination. Husqvarna prohibits discrimination, harassment and retaliation in employment based on race; color; religion; national origin; gender; sexual orientation; pregnancy; age; disability; service member status; or any other category protected by federal, state, or local law.

If you are a California resident, please see our privacy notice for California residents by clicking on this link.

The anticipated salary wage range for candidates who will work in California is $60,000.00-70,000.00.

This position is also eligible for KPI. Typical annual earnings for this position, including KPI, are projected from $60,000.00 to $120,000.00 (based on hitting KPI targets). The final salary offered to a successful candidate will be dependent on several factors that may include but are not limited to the type and years of experience within the job, type and years of experience within the industry, education, etc. Husqvarna is a multi-state employer, and this salary range may not reflect positions that work in other states.