LinkedIn Marketer and Outreach Specialist

This is a remote position.

About the Role:

We are seeking a highly experienced and results-driven LinkedIn Marketer and Outreach Specialist to manage and grow the LinkedIn presence of a mass mobile video broadcasting service. This role requires a strategic marketer with a proven track record in LinkedIn marketing and lead generation to drive the growth of our affiliate marketing business.

Scope of Work:

• Manage all LinkedIn activities, from content creation to lead nurturing.
  
• Develop and execute LinkedIn-focused campaigns aligned with business goals.
  
• Provide weekly performance reports and a detailed game plan for upcoming objectives.
  
• Collaborate with leadership to ensure marketing efforts align with company vision and targets.
  

Key Responsibilities:

LinkedIn Management & Growth

• Manage and expand the client's LinkedIn presence, focusing on brand awareness and engagement.
  
• Develop and implement a content strategy to showcase the client's video broadcasting technology.
  
• Regularly schedule and post engaging content tailored to a business audience.
  

Community Engagement

• Respond promptly and professionally to inquiries and comments on LinkedIn posts.
  
• Foster relationships with potential clients by engaging with their content and profiles.
  

Lead Generation & Outreach

• Conduct targeted outreach to potential clients on LinkedIn, focusing on quality lead generation.
  
• Nurture relationships with prospects to drive conversions and support affiliate marketing goals.
  

Collaboration & Reporting

• Work closely with the leadership team to understand the client's technical offerings and translate them into compelling marketing messages.
  
• Track, analyze, and report on key performance metrics weekly to refine and optimize strategies.
  

Requirements

Experience:

• Proven track record in LinkedIn marketing and lead generation within a B2B context.
  
• Solid evidence of previous success in growing LinkedIn social media presence (to be demonstrated during the interview).
  

Skills:

• Deep understanding of LinkedIn’s algorithm, marketing principles, and best practices.
  
• Exceptional written and verbal communication skills in English.
  
• Ability to create engaging, professional content tailored to business audiences.
  
• Proficiency with social media management tools and analytics platforms.
  

Technical Knowledge:

• Basic understanding of video broadcasting technology or willingness to learn.
  

Work Ethic & Attributes:

• Self-motivated, proactive, and capable of working independently in a remote setting.
  
• Detail-oriented with a strong focus on achieving business objectives.
  

Benefits